August 2008
Education
and training is the issue that affords much discussion and attention
in the industry. All figureheads and industry experts agree that you
cannot get enough of it. You never stop learning, you never know it
all and therefore a thirst for knowledge is an appetite for success.
Every tech I have ever met and every figurehead and expert has always
told me - you must never stop learning, you cannot sit back in the salon
and work for 20 years without brushing up your skills. Times change
and so do products and services. They evolve as all things do. They
get better, more refined, simpler, they improve and always offer more
than they did before. The point of change is to offer something powerful
and effective. Heightening your skills means you can raise your your
prices and stand tall and proud as you know that what you deliver is
second to none.
Therefore on this subject, Scratch delivers to you its EDucation
and Training Special Issue. Not wanting to deliver only educational
material this month, Scratch also offeres a fine blend of features and
ideas as you might expect, yet peppered throughout this issue you will
find interesting nail schooling ideas and places. There are new academies
appearing all the time, so take a look at what is on offer and then
dissect the various courses available - they all promise to enhance
the skills you already hone as well as bring new skills to your table.
Why not devise a plan now for 2009? You know next year you need a holiday,
we all do! But why not also work out your training needs? Get those
skills brushed up and offer a new service - make 2009 the year you won't
be standing still! Don't let the credit crunch get you down, make it
a year that you and your company metamorphosise into a dynamic new salon
force to be reckoned with - impress your clients and give yourself a
boost! You simply cannot go wrong!
Have a great summer!
