THE LATEST NEWS & FEATURES

Lillie Beau

#ShowScratch Creative Challenge: MOVIE NIGHT

By Kat Hill | 17 April 2020

Grab your popcorn and settle in for movie night! Check out all the entries to the latest challenge from Scratch! The next task will be posted across our social media – so keep an eye out…

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Joanna Bandurska

Joanna Bandurska donates personal care products to local hospital workers

By Scratch Staff | 16 April 2020

Joanna Bandurska has donated essential personal care products to local hospital workers in Szpital Specjalistyczny w Chorzowie. The Polish-based 2019 Nailympia Global Cup champion & educator for Indigo Nails Lab collected much needed supplies with huband, Michal Bandurski. Items donated include disinfectants, gloves, caps, antiperspirants, body lotions and hand creams…

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Jennynails

Male Celeb Nails

By Callie Iley | 16 April 2020

‘Male polish’ and ‘MAN-icures’ have been popping up all over our social media feeds. The movement against traditional gender stereotypes has been gaining more and more traction, so check out our roundup of our favourite celebrities joining in and rocking their own nail art designs…

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Online Video Stock

How can I create great nail & beauty videos for social media?

By Scratch Staff | 16 April 2020

Simon Day of Toastmasters International, an organisation that provides communication & leadership skills, reveals how to engage others & communicate effectively via online videos… While salons and beauty businesses are closed due to the coronavirus outbreak, you may find yourself turning to online means of communication to keep in touch…

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Shannon Mason

#ShowScratch Creative Challenge: NAUTICAL

By Kat Hill | 15 April 2020

Check out all the entries to the latest challenge from Scratch! The next task will be posted across our social media – so keep an eye out…

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Natasha Ray Noir Grooming

Ways to self-care while self-isolating

By Scratch Staff | 15 April 2020

Salon owner, Natasha Ray, owner of the Noir Men’s Grooming Lounge in Beverly Hills, USA shares her ideas on self- love & care while self-isolating… It’s important to use this time of uncertainty to focus on gratitude instead of fear to help remove anxiety during this stressful time. Focus your…

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Empty Nail Salon

How to keep your salon secure during lockdown

By Katie Barnes | 14 April 2020

In any business, the most important consideration is safety. Without a safe work environment you, your staff, and customers will be at risk and you will not be insured. The second most significant concern is often overlooked; security. During these current times, your business can become more vulnerable and it…

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Remote Learning Tpc

Remote learning: How to keep students motivated

By Scratch Staff | 14 April 2020

Sarah Brenton-Sara, lecturer in Level 2 & 3 Nail Services & Beauty Therapy at Truro & Penwith College, shares advice for fellow educators considering a remote way of teaching, & how to keep students motivated during the coronavirus pandemic… Thank goodness for social media. I have had meetings with my…

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Award-winning nail artist unveils professional brush range

By Callie Iley | 16 April 2024

Having achieved first place position in The Great Scratch Shoot Out in 2018 and 2020, and second place in 2022, Ivana Prokic has used her passion for nail artistry to kickstart her professional brush range. The Nordic Art Brush range includes three liquid & powder brushes in sizes 8, 10…

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Embrace spring with 25 dried flower nail designs

By Callie Iley | 16 April 2024

Add delicate dried floral details to nail designs this spring for a subtle touch of blossoming beauty. Check out our roundup of 25 dried flower designs below…

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Phenix Salon Suites

Phenix Salon Suites launches competition to support UK hair & beauty talent

By Rebecca Hitchon | 16 April 2024

Phenix Salon Suites, which offers four UK locations and over 300 US sites for pros to rent, has unveiled the Phenix Grant, a competition to discover and support industry talent. Coinciding with the openings of suites in Liverpool and Nottingham, the competition is reminiscent of BBC TV show, Dragon’s Den,…

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Nordic Nail Open 2024

Nordic Nail Open 2024: THE RESULTS

By Helena Biggs | 16 April 2024

The Nordics’ largest competition for nails took place 4-6 April in Gothenburg, Sweden, attracting participants from Sweden, Denmark, Norway and Germany. Nordic Nail Open was hosted by Reni Mobrandt, owner of Nail Systems of Sweden & co-owner of Cosmo Nord. It saw 137 competition seats taken across 15 categories, including…

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The Scratch Stars Awards 2024: Nail industry finalists announced

By Helena Biggs | 15 April 2024

Over 700 entries and nominations were submitted to the 12th annual Scratch Stars Awards, which champions exceptional talent across the UK&I nail industry. The awards recognise not just nail skill, but passion, business acumen and customer care, thus each entrant was required to answer a number of questions for the…

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fresha top nail trends 2024

Revealed: the top 10 nail trends of 2024 so far

By Rebecca Hitchon | 15 April 2024

Research from beauty and wellness marketplace, Fresha, has uncovered the most popular global nail trends of the year. Analysing video and view counts on Tiktok, the number of hashtags on Instagram and overall social media engagement, the company has compiled the top ten nail trends that have captured worldwide attention…

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