5 ways to futureproof your nail & beauty business
Difficult economic times, unpredictable world events, illness and a fast-changing world can leave small businesses more vulnerable than ever. It’s much harder to predict where new risks will come from, so businesses need to be futureproofed to protect them in times where there is no regular income. What the Covid-19…
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How positive reviews can benefit your business coming out of lockdown
As UK businesses re-emerge from lockdown, customer service experts from Woven have revealed the significant impact that positive reviews could have in helping small businesses recover. Data suggests 72% of consumers will interact with a business as a result of reading positive reviews, with nearly a third (31%) spending more…
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Coronavirus: Close contact beauty services can resume from 1 August
Prime Minister, Boris Johnson, has announced that close contact beauty services such as facials, lash and brow treatments, can resume in England from 1 August. This follows the announcement that nail and beauty businesses could reopen from 13 July – but no treatments could be carried out in the ‘high…
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Back to Work: Nail & beauty business checklist
Scratch gathers guidelines from across the industry for what should be considered for when you & your clients set foot back into your business… Consider ticking off these points well advanced to ensure a smoother opening process… Decide what treatments you will offer and how you will manage any risks…
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How to ensure clients are prepared for your return to work
Julie-Anne Larivière, Salon System nail expert and owner of Sketched by J-A Nails, explains how you can make sure that your clients are prepared for your return to work… It’s all good getting yourself prepared for the return to work when salons are allowed to re-open, but without your clients,…
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Are you eligible for a music license refund?
Kara Kotsonis, founder of the award-winning NailSquad Nail Bar in Deal, Kent, explains why businesses affected by Covid-19 could be eligible for a music license refund… If you use, play, or listen to recorded music at your business or organisation, the chances are that you may need or already obtain…
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Salon Standards Alliance launches first guidance video
Salon Standards Alliance has revealed its COVID-19 Returning to the Salon guidance video. The video details health and safety guidelines for the workplace, as well as guiding clients through what to expect when returning to nail or beauty salons throughout the UK & Ireland when they open. Scroll down to…
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Back to work: What ventilation you need
Scratch gathers guidelines from across the industry for what should be considered for when you & your clients set foot back into your business… The government’s Keeping workers and clients safe during COVID-19 in close contact services guidelines state: “Maintaining good ventilation in the work environment, for example keeping windows or…
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Back to work: How to care for your nail tools
Scratch gathers guidelines from across the industry for what should be considered for when you & your clients set foot back into your business… The government’s Keeping workers and clients safe during COVID-19 in close contact services guidelines state: Further increasing the frequency of hand washing and surface cleaning. Using disposable…
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Back to Work: Staff matters
Scratch gathers guidelines from across the industry for what should be considered for when you & your clients set foot back into your business… The government’s Keeping workers and clients safe during COVID-19 in close contact services guidelines state: You must maintain social distancing in the workplace wherever possible. When providing…
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Back to Work: Clean up
Scratch gathers guidelines from across the industry for what should be considered for when you & your clients set foot back into your business… Following your risk assessment, you need to thoroughly clean and title your premises. Not only is this good health & safety practice, but will reassure your…
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Back to Work: Check-in with clients
Scratch gathers guidelines from across the industry for what should be considered for when you & your clients set foot back into your business… When you have the official go-ahead to reopen your business and you’re confident that you have taken all necessary safety measures, you will need to communicate…
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Salon Standards Alliance formed to raise awareness of beauty salon health & safety
A number of nail techs and business owners have launched the Salon Standards Alliance, an organisation to create videos for consumers in the UK & Ireland to help them understand and promote safe salon practice. “The idea stemmed from a ‘Madge’s Chat Show‘ Zoom group organised by Marian Newman,” comments…
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5 ways to prevent burnout in the nail salon
Janan Saher, director of Aviva Day Spa in Luton, shares advice on how to avoid burnout… As the old saying goes, ‘prevention is better than cure’, and this is something we all need to prioritise while we prepare for the new year. It’s important to recognise beauty pro burnout in both yourself…
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Victoria Adams on her love for neutral nails & being a glitter make-up artist
Scratch chats to Victoria Adams, owner of Lemonade Beauty, about her love for the nail industry, being a glitter make-up artist and relocating her salon just before the UK lockdown… “I trained in nails in 2018 at a salon school in Kent,” explains Victoria. “I then went on to further my…
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