Posts by Scratch Staff
The Massage Company founder scoops award for Lockdown Leadership
Charlie Thompson, founder & managing director of the nationwide network of franchise massage studios, The Massage Company (TMC), during 2020, has been awarded the Lockdown Leader accolade for the support and guidance he provided to his team, franchisees and customers during the pandemic. The SME National Business Awards recognised that Charlie Thompson rapidly designed and…
Read MoreSCRATCH SNAP: The Rules
Scratch Snap is a monthly nail art challenge to create a salon-style nail design in line with a theme. Simply snap a pic of the design on yourself, nail tips or a client – and you could be in with a chance of winning a fabulous prize. The challenge’s rules are: Entry is free! Any…
Read MorePeacći extends support for nail techs with 20% commission opportunity
Peacći has extended its brand partner initiative for nail techs to help make commission on product referrals during lockdown 3.0. Qualified nail technicians – regardless of brand affiliation – can gain 20% on all Peacći referrals. From 27 January, consumers can get 3 for 2 on all Peacći nail lacquer bottles and save an additional…
Read More5 ways I’m preparing for my nail salon to reopen post-lockdown
Ruth Munro, Magpie Beauty educator for Scotland and owner of Little Blank Spaces, reveals how she has been using her free time during the Covid-19 lockdown to prepare for the eventual reopening of her business… Beauticians are not allowed to return to work in the UK yet because we can’t social distance. We all need…
Read MoreScratch Snap: What you need to know
Scratch has launched a new monthly nail art challenge, called Scratch Snap. In the challenge, a theme will be set each month and you have a limited amount of time to create a nail design that suits (salon-style). Simply snap a pic of the nail design (on yourself or a client) – and you could be in with…
Read MoreHow full coverage nail tips have grown my business
Scratch chats to Millie Donovan, brand ambassador for SNA Professional & owner of MBeauty, about how the full coverage Quick Tips system has helped her business bloom. How have quick tips changed my business? I have been a nail tech for just under two years now and I first qualified in gel and acrylic services.…
Read MoreWINNER ANNOUNCED: Scratch Snap November
The winner of Scratch’s monthly nail art challenge has been announced as Lucy Conner. In a super sweet showcase of talent, techs stepped up to the Scratch Snap challenge for November & created some delectable nail designs in the bid to win a prize. Judged by Scratch’s deputy editor, Kat Hill, and Emma Kilani, Emoki…
Read MoreAustralian Bodycare reveals new look & products
Skincare brand, Australian Bodycare, has revealed a line of new skincare products and a redesign for its packaging. Seeing a vibrant design, the new packaging was created to reflect the brand’s key ingredient, Australian tea tree oil, and its hero product, Skin wash. Australian Bodycare UK director, Fiona Peerless, says: “We have modernised our brand…
Read MoreHonouring UK Black History Month in Nails
Scratch magazine offers an extension to its feature in the October edition in honour & recognition of the UK’s Black History Month. Celebrating the work & styles of black nail professionals across the UK. Alex Fox & Callie Iley report… The Roots of Our Nail Narrative As L&P acrylic artificial nails, gained popularity during the…
Read MoreBehind The Brand: Get to know the names behind Dipt Nails
Dipt was born out of a desire to bring next generation nail technology using British chemistry to the market, while being mindful of developing a system that is kind to nails. Founded by Karisma Ahir, the idea for Dipt formed from a determination to meet her own nail needs as well as those of the…
Read MoreNails Inc. combines colour & care in 12 plant-based nail lacquer shades
London based nail brand, Nails Inc., is celebrating 21 years in business with a ’21-free’ plant-based nail lacquer range. The Plant Power collection features 12 shades formulated from ingredients that are derived from plant sources. It features a shade to suit all skin tones, from the midnight dark blue Spiritual Gangster to classic red Eco…
Read MoreBack to Work: Nail & beauty business checklist
Scratch gathers guidelines from across the industry for what should be considered for when you & your clients set foot back into your business… Consider ticking off these points well advanced to ensure a smoother opening process… Decide what treatments you will offer and how you will manage any risks associated. Ask staff members whether…
Read MoreSalon Standards Alliance launches first guidance video
Salon Standards Alliance has revealed its COVID-19 Returning to the Salon guidance video. The video details health and safety guidelines for the workplace, as well as guiding clients through what to expect when returning to nail or beauty salons throughout the UK & Ireland when they open. Scroll down to watch the video now! The…
Read MoreParliamentary group shares letter templates urging for clarity on reopening date
The All Party Parliamentary Group on Beauty, Aesthetics and Wellbeing (BAW APPG) has shared two letter templates for contacting the Prime Minister and your local MP regarding last week’s announcement that nail & beauty businesses are to remain closed. The two letter templates urge for reconsideration on ‘the re-opening of beauty, spa and wellness industry…
Read MoreBack to work: What ventilation you need
Scratch gathers guidelines from across the industry for what should be considered for when you & your clients set foot back into your business… The government’s Keeping workers and clients safe during COVID-19 in close contact services guidelines state: “Maintaining good ventilation in the work environment, for example keeping windows or doors open.” Click here to…
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