National Creativity Day

The nail and beauty industries thrive on creativity and artistry – so what better day to celebrate your craft? If your social media audience is mostly clients, invite them to draw their desired manicures on paper. Share their sketches and your final nail designs side by side. Click here for a TikTok example from @nailedbyniyaa.

If your audience is primarily fellow professionals, launch a nail art competition. Set a theme, invite submissions and have entrants tag your account for a chance to be featured.