Chloe Randall

5 things nail techs need to know about TikTok

By Chloe Randall | 26 May 2021 | Feature

Tiktok

In this day and age, being a nail technician is so much more than creating gorgeous nails for their clients. Keeping up with the latest social media app as a method to reach potential clients is essential, and currently, the latest app to enter the nail world is TikTok.

The nail scene on TikTok has really grown over lockdown, with nail techs using this time to showcase their skills by creating various sets of nails in a short video with music, transitions and text. The TIkTok world may be slightly overwhelming but that is why we are here to show you how you can effectively use TikTok as a nail technician. Let’s get started!

CHECKLIST

1. The basics

Make sure all sections of your profile are completely filled out, with a profile picture and a bio. Don’t forget to link your TikTok to your Instagram profile, too!

2. Consistency

Posting regularly is key! Try to post at least once a week or more to maximise your growth.

3. Use popular sounds

Videos using trending sounds are more likely to be seen on the For You page. You can also save sounds from videos you’ve watched to use on your own videos later!

4. Use hashtags

Use popular and relevant hashtags in your video captions. You can see what’s trending on the explore page.

5.Engage with others

Share the love with other users! Give their videos a like and a comment to boost their engagement, and they might return the favour.

For more TikTok tips, check out the May 2021 issue of Scratch, subscribe here