Why you should add skincare treatments to your salon menu

By Kat Hill | 26 March 2019 | Expert Advice, Feature

Beautylab Skincare

BeautyLab skincare expert, Samantha Kendrew, reveals some top tips for introducing skincare to your in-salon offering – just in time for Mother’s Day…

Created to meet skincare demands, the BeautyLab range consists of sophisticated salon treatments and a complementary retail line. “The BeautyLab Body treatments are ideal for a relaxing moment and to help prepare the skin for spring,” explains Samantha.

“Treatments can be built into great priced packages. You could try offering three levels of cost to ensure an option to suit all budgets. The levels encompass basic, standard to luxury treatments.

“Why not create a special Mother’s Day pamper day package to include BeautyLab treatments and a BeautyLab free gift? Alternatively, you could offer a package that sees half price for one of the treatments. Or, consider offering a free BeautyLab Discovery set for any BeautyLab treatments purchased with a gift voucher over a certain amount.

“The BeautyLab Discovery sets are a brilliant way for clients to try out a new range or product. Be sure to explain the benefits of incorporating the retail products into their skincare routine and how to enhance the effects of their treatment at home. Gift sets can also be used to incentivise sales for gift vouchers; if a certain amount is purchased you could offer them a set free.”

BeautyLab is available via Gerrard International at www.gerrardinternational.com & www.beautylabinternational.com