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What’s the difference between the nail plate & the nail bed?

By Katie Barnes | 26 April 2024

The terminology can be confusing, but it’s crucial to understand the different parts of the nail structure, including the nail plate and the nail bed. In this post, I explore the distinct characteristics of these two components and their roles. THE NAIL PLATE: what you need to know The nail…

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Nail influencers share what the job is like & how to get noticed online

By Rebecca Hitchon | 26 April 2024

What do you envisage when you see the word ‘influencer’? The term may carry some negative connotations due to modern perceptions of influence, as it’s often assumed that a person needs a huge number of social media followers and an expensive, aspirational lifestyle to warrant receiving the title. Nail artist…

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9 tips for tending to runners’ feet

By Scratch Staff | 21 April 2024

Discover the common nail and skin woes of runners, and how to tackle them for the ultimate foot finish… “Runners can be very prone to a lot of foot problems,” explains Salon System expert, Rachel Gribble. “Hard skin, ingrown toenails and bruised nails are some of the most common. A…

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Feet Poses

6 feet poses to nail pedi photos

By Guest Writer | 19 April 2024

Footlogix, Artistic & Famous Names brand ambassador for Sweet Squared, Lily Lou Moore, explains how to master her six go-to feet poses for pedi photos… 1. One foot in front of the other With the client stood, ask them to put one foot in front of the other. I try…

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Points to consider before choosing a nail educator or training provider

By Guest Writer | 19 April 2024

Global business & beauty expert, Kim Ford, shares points to consider when choosing a nail or beauty training provider… When searching for a reputable educator, consider their qualifications and experience in the field. They should possess qualifications that demonstrate their expertise in the subject matter they teach, and you should…

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How to elevate & promote pedicure services

By Guest Writer | 19 April 2024

Enhance your pedicure confidence and elevate your promotion of the service with top tips from footcare specialist, Denise Spragg, owner of The Sangha House. Feet, right? ‘Ugh, I hate my feet, and I couldn’t bear anyone touching them’ is something I hear so often as a pedicurist. In this article, I…

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Revealed: the top 10 nail trends of 2024 so far

By Rebecca Hitchon | 15 April 2024

Research from beauty and wellness marketplace, Fresha, has uncovered the most popular global nail trends of the year. Analysing video and view counts on Tiktok, the number of hashtags on Instagram and overall social media engagement, the company has compiled the top ten nail trends that have captured worldwide attention…

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job search

Searching for a new nail or beauty role? An expert shares CV, interview & trade test tips

By Guest Writer | 10 April 2024

Linda Hill, founder of award-winning aesthetic and beauty recruitment agency, Linda Hill Recruitment, expert speaker & best-selling author of Beauty Therapist to Entrepreneur, answers questions about how to make a job application shine… What should nail and beauty pros look for in a job listing? Location. Reputation of the company…

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Find out the top 10 nail trends for spring 2024

By Callie Iley | 10 April 2024

Analysing search volume data on Pinterest, discount platform, Wethrift, has revealed the 10 most popular spring nail trends for 2024. Wethrift reports searches for ‘spring nails’ increasing by 1011% on Pinterest, seeing a shift away from the deep and moody palette of autumn and winter with the return of pastel…

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Why gel polish shrinks & how to prevent it

By Katie Barnes | 7 April 2024

Gel polish is a popular choice for many due to its long-lasting finish and resistance to chipping and fading, compared to traditional nail polish. However, one of the most common and tedious problems encountered when working with gel polish is the issue of shrinkage. Gel polish shrinking during application can…

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