What are Pucci nails & why are they trending?

Pucci print is everywhere at the moment – from clothing to interior design. Now, it is making its mark on nails.

If you are looking for bright, fun, retro-inspired nail styles, the Pucci trend is for you. But what does it actually entail?

Originally created by Italian fashion designer, Emilio Pucci, Pucci print is instantly recognisable for its bold, abstract swirls. Synonymous with the free-spirited glamour of the ’60s and ’70s, the psychedelic pattern combines fluid shapes with vibrant hues to create a statement-making design.

Pucci print is perfect for nail art due to its customisable colour combinations and free-flowing details. Though it can be styled for any season, the Pucci pattern feels particularly at home during summer, when bright, cheery hues bring the design to life. Despite its bold appearance, the mix of colours makes Pucci nails surprisingly versatile, pairing effortlessly with everything from minimalist outfits to maximalist accessories.

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Although the intricate pattern may look difficult to recreate, the technique is simpler than it seems. Start by sketching the signature flowing swirls onto the nail, then colour-block each section using your chosen shades. For extra definition, outline the curves with a black hue and finish with a glossy top coat or chrome effect for a modern, elevated twist.

Ready to try the nail trend? Here are some of the chicest ways pros are styling Pucci nails…