Important June dates for your nail & beauty business
Get your business prepared for the month of June, with our roundup of dates to note… 1st-30th: Pride Month An event dedicated to celebrating LGBTQ+ voices, contributions and the progression of rights, Pride is also an opportunity to call for greater equality and acceptance. It’s an apt time to show…
Read MorePret A Manger partners with Shoreditch Nails to offer iced drink-inspired nail art
Pret A Manger has teamed up with Shoreditch Nails to offer manicures that match customers’ summer iced drinks of choice. Founder of Shoreditch Nails, Tina Michael, reveals: “We hosted a pop-up event at Pret A Manger in Shoreditch (22 May) and will be running another in Hackney Central (12 June).…
Read MoreNailympia China 2025: THE RESULTS
The first Nailympia China competition was hosted in Shanghai 8-9 May, and welcomed 115 competitors across 15 categories. Hosted by nail brand, Muzer, the arena was a stunning setting for nail styling, with 27 judges lending their expertise to score on technical and artistic areas. Pros from from 15 countries…
Read MoreMet Gala manicures 2025: Sabrina Carpenter, Sydney Sweeney & more
Fashion’s most prestigious and anticipated night, the Met Gala, drew top talent from the beauty industry to create standout nail styles for A-list attendees. This year’s event marked the opening of ‘Superfine: Tailoring Black Style’ at the Metropolitan Museum of Art’s Costume Institute. Guests were invited to dress according to…
Read MoreImportant May dates for your nail & beauty business marketing
Get your business’ marketing content prepared for the month of May, with our roundup of dates to note… Skin Cancer Awareness Month Educate clients on the importance of protecting their skin by sharing the Protect and Check campaign from UK skin cancer charity, Skcin, and the Sun Protection Campaign from…
Read MoreNails inspired by spring trends: see 94 entries & winner of nail art comp
The winner of Scratch’s monthly nail art contest for April is Katarzyna Korzeniak of @katessimplynails. In a showcase of talent, techs created nail designs inspired by theme, Your Favourite Spring Trends, in the bid to win a prize from Andreia Professional. Entries were judged by Sara Pinto, Andreia Professional product director, and Scratch deputy editor,…
Read MoreInside look: Nail Beauty Congress & Championship 2025, Belgrade, Serbia
The landmark event highlighted industry advancements, expertise and hosted the first Serbian nail competition in nine years, while raising the region’s industry profile and standards, writes Alex Fox… The Nail Beauty Congress & Championship, held in Belgrade, Serbia, in April, was a historic event that brought together nail professionals and…
Read MoreGet Lippy: Beauty brands unite to raise awareness of gynaecological cancers
Gynae cancer charity, The Eve Appeal, has announced its Get Lippy campaign to raise awareness of gynaecological cancers. The Get Lippy campaign will be rolled out during the month of May, encouraging everyone to ‘Get Lippy’ by raising awareness of the five gynaecological cancers: womb, ovarian, cervical, vulval and vaginal.…
Read MoreBritish Beauty Council invites students to shape future of industry via mentorship & grant opportunity
The British Beauty Council has launched The Student Shadow Board, alongside UNiDAYS and Sephora UK. Via the initiative, young people across the UK can apply to receive mentorship and grant support, by pitching their future-facing beauty solutions across topics like innovation and technology, sustainability, creativity, marketing and science. They can…
Read MoreScratch Snap winner announced: pedicure nail art contest
The winner of Scratch’s monthly nail art contest for March has been announced as Amy Lambourne of @amylambournenaturalnailtech. In a showcase of talent, techs created nail designs inspired by theme, Fancy Feet, in the bid to win a prize from Footlogix. Entries were judged by Samantha Sweet, co-founder & chief commercial officer at Sweet…
Read MoreHow to tailor nail treatments to mums-to-be, new & mature mums
Mother’s Day offers a chance to boost your treatment offerings to satisfy a range of clients. Let us show you how… Mums-to-be The aches and strains of a pregnancy warrant some well-deserved TLC, so turn your focus to expectant mothers. “Mothers-to-be have a lot to prepare for and depending on…
Read MoreImportant April dates for your nail & beauty business marketing
Get your business’ marketing content prepared for the month of April, with our roundup of dates to note… 1st–30th: National Pet Month April is dedicated to celebrating and raising awareness of responsible pet ownership. Do your part in spreading awareness of the cause by uploading photos of pet paw-traits using…
Read MoreGlitterbels to mark HQ launch with nail education event hosted by Annabel Maginnis
Staffordshire-based nail brand, Glitterbels, has unveiled Annabel’s Art Assembly: an education event running from 9-11 June 2025. Taking place on the opening week of the brand’s new HQ, pros that take part will be the first to receive education in the renovated church space, which features a nail bar, shop,…
Read MoreTreatwell campaign inspires London commuters to prioritise self-care
Hair and beauty booking platform, Treatwell, has launched the ‘Out Of Home’ campaign, to encourage Londoners to book treatments for their wellbeing needs. Launched on 10 March and running until 6 April 2025, 300 billboards across the London Underground and 300 buses are displaying the campaign’s messages, reminding commuters that…
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