Gelish to launch Art Form Gels for easy nail artistry

By Helena Biggs | 16 September 2018 | News, Products & Treatments

Gelish Art Form Gel

October will see the launch of Gelish‘s Art Form Gels, designed to make intricate artistry easy.

“Formulated for perfect opacity and total artistic control, Art Form Gels are great for creating crisp and defined nail art as an add-on to a Gelish or PolyGel application,” comments Danny Haile, CEO and founder of Gelish soak-off gel polish.

The 24 highly pigmented shades have a one stroke nail art formula and can be blended together to create endless custom shades. The 2D technology, short for ‘Define & Design’, means the product is ideal for techniques from line work to background shading. What’s more, Art Form Gels don’t wrinkle or marble on the nail – nor is there an inhibition layer, so afford a fast artistic finish to a service.

The hues include six Essentials; primary colours, a black and a white, as well as six Neons, six Pastels and six shimmery Effects. Each range of six is available in its own pack, and the gels are housed in a ‘Smart Jar’, which has a built-in lip designed for wiping off excess gel – preventing product wastage.

“Complete control starts from the moment the jar is opened, with an easy grip jar that eliminates tipping, spilling and waste,” comments Gelish master technician, Vuguyen. “The built-in brush wiper allows for just the right amount of product pickup, too.”

For techs working with Gelish soak-off gel polish, apply Art Form after the cure of the second coat. Once the desired design has been created simply cure for 30 seconds and finish with Gelish Top It Off.

For PolyGel enhancements, apply Art Form after the product cure, then cure for 30 seconds when the design has been completed and finish with Gelish Top It Off. Art Form Gel can be removed with a soft file.

Gelish Art Form Gels will be available via