Indulge in 6 chocolate-scented nail polishes with the Magnum Ice Cream x Nails.INC collection
By Rebecca Hitchon | 20 May 2022 | News, Products & Treatments
An unexpected collaboration has hit the nail world – and it’s sweeter than we could have imagined! Magnum® ice cream and British independent nail brand, Nails.INC, have come together to unveil a six-piece nail polish line, inspired by the launch of Magnum’s Duet Bars.
Three sets of creamy nail polish duos have been released to match Almond, Chocolate and Cookie: the three flavours of the Duet Bars, which are dipped in two different types of chocolate. Further taking inspiration from the ice cream bars, each Nails.INC polish has a chocolate scent.
Celebrity nail artist, Mei Kawajiri, has created three, trendy nail art designs using the Duet polishes, helping to bring the ice cream launch to life in a unique and exciting way, as well as celebrating authentic self-expression and imagination.
“As a nail artist, I’m always looking for over-the-top ways to express myself,” Mei reveals. “I love to incorporate sensory experience into my designs, so I was thrilled when Magnum ice cream teamed up with Nails.INC to create richly pigmented and chocolate-scented polishes – allowing me to showcase my favourite ice cream treats through three creative, unexpected designs.”
Check out the shades, their inspirations and Mei’s creations…
Almond Duet
@magnumicecream
Inspired by the sweet and crunchy Almond Duet Bar, buttery light brown shade, Glazed Almond, and delectable dark brown hue, Double Chocolate, are a delicious pairing.
Chocolate Duet
@magnumicecream
The Chocolate Duet Bar, a chocolatey affair with a touch of sweet fruit, is complemented by White Chocolate, a silky light pink polish, and Raspberry Swirl, a vibrant hot pink colour.
Cookie Duet
@magnumicecream
The Cookie Duet Bar is brought to life with Crunchy Cookie, a classic beige hue, and Classic Chocolate, a rich chocolate brown.
“As the chocolatiers of ice cream, we’re always looking to push the boundaries and release innovative products our ice cream fans crave,” comments Russel Lilly, general manager of Unilever Ice Cream for North America. “Now, we’re excited to give chocolate lovers another way to express themselves, inspired by our iconic Belgian chocolate and designed with everyone in mind.”
Shop the shades at www.nailsinc.com
Cover image courtesy of @magnumicecream
