Metta francis eatow

Why it’s important to attend beauty industry events

By Metta Francis | 4 April 2019

A nail professional is constantly seeking information about upcoming nail trends and innovations. It’s equally – if not more – important to keep your industry knowledge and business skills up-to-date to ensure longevity in your career. Attending workshops and events is a fantastic learning and networking opportunity and also contributes…

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Mavex calluspeeling 1200

Remove hard skin & calluses effortlessly with Mavex

By Helena Biggs | 1 April 2019

Encourage smooth, picture-perfect feet through sandal season and beyond with the Mavex CallusPeeling System; a pro-only range created following years of research. Swiss brand, Mavex, manufactures its products based on medicinal herbs and alpine plants, and the CallusPeeling System is a hero among the brand’s face, body, hand and foot…

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Gelish colour of petals

Create pretty spring manicures with Gelish’s floral-inspired collection

By Helena Biggs | 31 March 2019

Inspired by the soft and subtle colours of flowers, Gelish has launched six spring nail shades – available in Dip and Soak-Off Gel Polish formulas. “The colour palette for the spring collection is filled with soft tones that are perfect, not only for this season, but for all year-round,” comments…

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Create shimmering make-up looks with Jane Iredale Solar Flare palette

By Sophie Nutt | 30 March 2019

As the sun begins to shine, it’s time to revamp your make-up bag with fresh new shades and shimmers. Jane Iredale has released it’s spring collection for eyes, cheeks and brows, including the Solar Flare PurePressed Eye Shadow Kit. The palette features five richly pigmented, yet wearable, shimmery PurePressed eye…

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Sweet squared fb live

Light Elegance & :Yours to host Facebook Live sessions

By Kat Hill | 30 March 2019

Brands from Sweet Squared’s portfolio, Light Elegance and :Yours, are preparing to go live on Facebook. The Facebook Lives are set to showcase the brands and new release, as well as  offer top insider tips thanks to the education ambassadors on hand. On 7 April at 8pm, Light Elegance EA Jeni Smith will be demonstrating…

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Artistic paint my passion

Be inspired by Artistic Nail Design Paint My Passion collection

By Sophie Nutt | 29 March 2019

Artistic Nail Design’s spring nail colour collection, Paint My Passion, features six shades that complement and contrast. The collection includes: Guy Meets Gal-lery: a royal purple créme How Do Hue Do?: a red orange créme Picas-so Pink: a hot pink créme Don’t Hate, Create!: a turquoise créme A Muse Of…

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INK Eco Toe Separators

Reduce wastage with INK London’s Eco Toe Separators

By Kat Hill | 29 March 2019

INK London has added to its range of prep products with the new Eco Toe Separators. Aiming to reduce both in-salon wastage and prep time for the pedicurist, the separators only require two pieces per foot. The separators are available in six colour ways to suit any pedi set-up or…

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Yours stamping polishes

:YOURS to launch 9 nail polishes to aid stamped designs

By Helena Biggs | 28 March 2019

:YOURS is complementing its range of design plates with nine polishes, created specifically for stamping. Highly pigmented, the polishes are fast-drying for speedy application and results and shades include Silver Star and Pink Love. Rachel Horrocks, content marketing manager for Sweet Squared, reveals her top tips for creating great nail…

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Create delicate nail looks with Jessica Phenom Blushing Beauty collection

By Sophie Nutt | 27 March 2019

Jessica has revealed the Blushing Beauty spring collection in its Phenom formula, seeing three delicate hues. Offer a flattering flush to nails with the soft shades: Sweet Kiss: a pink coral crème You Make Me Blush: a peachy beige crème Chocolate Bronze: a brown crème Apply in between a coat…

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Footlogix pedicure tools

Footlogix launches Implement Kit for pedicure pros

By Scratch Staff | 27 March 2019

Professional footcare brand, Footlogix, has launched a four-piece implement kit for pedicurists. Crafted with high quality, medical grade Solingen Stainless Steel the tools are designed to help make pedicure services more efficient and effective. The tools are: Footlogix Toenail Nipper Concave Jaw with double spring – for controlled cutting of…

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Nimue superfluid

Customise Nimue treatments with SuperFluids range

By Sophie Nutt | 26 March 2019

Derma-cosmeceutical brand, Nimue Skin Technology, has launched its SuperFluid range. The range sees five super concentrates to be used to customise existing Nimue professional treatments. Each of the SuperFluids are a super concentrate of a specific active ingredient and can be used to treat a client’s specific skin concerns. Each…

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The gel bottle academy 2

The Gel Bottle Academy celebrates birthday with super training offers

By Scratch Staff | 25 March 2019

The Gel Bottle Inc. is commemorating the first birthday of its Brighton Academy with offers on its training courses. Dubbed as ‘amazing nail industry education combined with business tips and a super fun atmosphere’, the courses are ideal for those looking to ‘propel their career’. Offers are available for a…

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Lecente spring 2019

Lecenté launches eight new products for spring nail designs

By Helena Biggs | 24 March 2019

Lecenté™ is embracing the start of spring and fresh, colourful mani/pedis with four new glitters and four new foils. The spring collection features: Petal Ultra Fine Glitter Amber Ultra Fine Glitter Maple Ultra Fine Glitter Wisteria Ultra Fine Glitter Silver Mosaic Foil Gold Marble Foil Rose Gold Foil Silver Feather Foil. Use…

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Inspiring confidence at Young LDN

By Sophie Nutt | 22 March 2019

Yesterday I had the pleasure of visiting the new beauty hotspot, Young LDN, located in the idyllic Notting Hill area of London. Describing itself as a ‘luxury skincare and beauty destination that champions youth’ and ‘inspiring the confidence to disrupt the world’, the space did not disappoint. The unique studio…

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Embrace spring with Cuccio Coquette nail colour collection

By Sophie Nutt | 21 March 2019

Prepare for spring nail requests with the Coquette collection from Cuccio Europe. Featuring pastel crèmes, the pretty eight piece collection is ideal for creating subtle, fresh manicures to reflect the crisp energy of the upcoming season. From nudes to dusky teals and mauves, there’s a hue to suit every client.…

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