
Plum perfect: 38 purple nail designs & products to get your creative juices flowing
By Jess Watts | 23 August 2025 | News, Products & Treatments, Trends

According to WGSN’s Global Colour Forecast, purple is set to be a big hit. The report states: “Purple is a culturally emotive colour with links to royalty, love, mystery and spirituality.”
Enter plum: a universally loved fruit and stunning nail shade. Plum is incredibly versatile; the hue can be worn as a vampy nod towards the cooler months, or a sweet sigh looking back on summer.
Plant a seed of inspiration with these nail designs and product recommendations…





































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