Scratch – Page 20 – The world’s #1 resource for nails

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Midwife & nail tech: ‘Whether in a delivery room or my nail studio, I love supporting women’

By Lilly Delmage | 5 May 2025

Meet Leila Zahedi: a midwife, nail tech & co-founder of Better Births London – best known as The Midwives in Your Pocket® (MIYP®), a WhatsApp support service offering real-time, compassionate guidance seven days per week. Born in Iran, Leila moved to London and was raised by her single mother and older sister. “Growing up in…

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Skin Cancer Awareness Month: 2 campaigns helping tackle the UK’s most common cancer

By Lilly Delmage | 4 May 2025

Brands and charities across the UK are raising awareness about the causes of skin cancer and encouraging preventative measures. Help educate your clients on the importance of protecting their skin by sharing the following campaigns: Skcin‘s ‘Protect and Check’ campaign UK skin cancer charity, Skcin, has launched ‘Protect and Check’ – a campaign aimed at raising…

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Embrace spring with 26 dried flower nail designs

By Scratch Staff | 3 May 2025

Add delicate floral details to nail designs this spring, for a subtle touch of blossoming beauty. Get inspired by our roundup of dried flower styles from Instagram below…

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What are jelly nails: the trend loved by celebrities like Demi Lovato?

By Scratch Staff | 3 May 2025

Have you seen nails that resemble sweet treat, jelly? If not, you’re about to, thanks to singer & actress, Demi Lovato, who recently sported a cherry red jelly manicure. The singer’s trusted nail tech, Natalie Minerva, shared the look on Instagram, where it was met with enthusiasm in the comments. One user wrote: ‘Cherry jelly…

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Looking for the perfect spring manicure? Here’s 15 French tip-inspired styles

By Lilly Delmage | 2 May 2025

Timeless and versatile, French-inspired manicures can be adapted to any season – and spring is no exception. Embrace pastel hues and delicate floral details for a look that perfectly captures the season of new beginnings. Here are 15 manicure ideas to inspire spring-ready sets…

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Crowland log cabin nail salon: “My clients love being surrounded by nature”

As’ka Baran, owner of Crowland-based nail salon, Holistic Health &…

Add sweetness to summer styling with these 50 strawberry nail art ideas

Give nail art a fun and fruity twist this summer…

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5 TikTok nail trend names debunked: princess nails, sorbet nails & more

Every day there seems to be a new name for a nail style, whether that be ‘princess nails’, ‘sorbet nails’…

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Lecenté expands nail product offering with coloured rubber builder gels

Kent-based nail brand, Lecenté, has unveiled product line, FLEXE: a range six of coloured builder gels in neon shades. Designed…

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London nail artist creates 3D food-inspired designs for Aldi campaign

Nail artist and social media star, Sophie Parkinson, was called on by Aldi to create 3D nail art replicating the…

A guide to the gel system: when & how to use & troubleshooting tips

Nail pros share insight on the gel system… When to use the gel system Theresa Foddering, Lecenté business development manager…

NAIL ART INSPO

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Serve up ace nail looks for Wimbledon with 30 tennis-themed nail art ideas

Get starstruck over these 26 star-inspired nail art ideas

Add sweetness to summer styling with these 50 strawberry nail art ideas

Washington LGBTQ+ nail artist: abstract bisexual Pride flag tutorial

28 nail art design ideas for Glastonbury Festival

Hibiscus nails: The Y2K-inspired twist on floral nails

Click here for all nail art inspo

EVENTS

OPI Intelli-gel – London

By Scratch Staff | 30 January 2025

New to gel polish or need a refresher? Want to upgrade your skills and learn with OPI’s newest gel innovation? Our Intelli-gel system offers time saving technology to enhance your treatment offering. Includes theory knowledge, prep, application, removal. Locations nationwide. You need to hold a qualification in manicure to attend this class.Please arrive with bare nails so you can experience the gel for yourself.Accredited by ABT You must hold a…

OPI Intelli-gel – London

By Scratch Staff | 30 January 2025

TBP Beauty Educators E-Summit

By Scratch Staff | 2 February 2025

Not only are you sharing your expertise and knowledge but you also inspire and empower the next generation of professionals. Beauty educators take on great responsibility requiring dedication, expertise, and commitment. As an educator it is key to keep up to date with industry trends and insights. This can be really easy to do as a service provider but as an educator there is very little CPD targeted towards improving…

Nail Order Sunday Service Event

By Scratch Staff | 28 May 2025

28th September 2025, 10.30am to late, Birmingham You do not want to miss this event! This event has it all: talks and masterclasses from influential industry figures, networking, interactive experiences and of course, a party. Here is what you can expect from the day*: Daytime 10.30am to 5pm at Fazeley Studios, Birmingham, B5 5SE Guest Speakers Robbie Tomkins – Secrets of a Celebrity Manicurist Zoya Mac – Content Creation and…

OPI Intelli-gel – London

By Scratch Staff | 30 January 2025

KBC Awards Cambodia 2025

By Scratch Staff | 15 April 2025

The KBC Awards Cambodia 2025 is set to be one of Southeast Asia’s most prestigious beauty events, taking place on August 16-17 at the luxurious Sokha Phnom Penh Hotel & Residence. With a mission to elevate beauty industry standards in Cambodia and the region, this two-day event brings together elite professionals, educators, competitors and brands from around the world. Organised by Erika Ramonaite, the KBC Awards is not just a…

World Friendship Day

By Lilly Delmage | 24 June 2025

This day recognises the importance of friendship and encourages people of all ages and backgrounds to foster meaningful connections and enjoy the benefits they bring. Why not offer a bundle deal – a discounted package for best friends who want to get matching manicures for the occasion on a mate date? You could then share their manicures on your social media feed, along with a short story about how they…

24/7 Samaritans Awareness Day

By Lilly Delmage | 24 June 2025

Championed by the Samaritans, a charity well-known for its emotional support services, the day helps remind individuals that help is available 24 hours a day, seven days a week for anyone struggling, or experiencing feelings of despair or loneliness. The event aims seeks to break the stigma surrounding mental health and encourage people seek support. Encourage clients to open up by resharing information about the Samaritans’ services on social media.…

OPI Intelli-gel – London

By Scratch Staff | 30 January 2025

Giorgia capella, tgb head of education and spa

TGB Brunch & Learn

By Scratch Staff | 20 June 2025

The GelBottle Inc’s Brunch & Learn The GelBottle Inc is thrilled to invite you to a special post-party TGB Brunch & Learn – the perfect way to wind down after the Scratch Stars Awards! Join The GelBottle for a morning of great food, inspiring conversation, and an exclusive masterclass with Giorgia Cappella, The GelBottle’s Head of Education. Connect with fellow nail techs, TGB experts, Brand Ambassadors and Educators. ✨ Expect:…