Important May dates for your nail & beauty business marketing
Get your business’ marketing content prepared for the month of May, with our roundup of dates to note… Skin Cancer Awareness Month Educate clients on the importance of protecting their skin by sharing the Protect and Check campaign from UK skin cancer charity, Skcin, and the Sun Protection Campaign from UK trade association, Cosmetic, Toiletry…
Read MoreWedding nails: 40 classy & chic bridal nail art ideas
Here comes the bridal nail design! Whatever the wedding style, we’ve rounded up elegant nail looks that are perfect for the big day, courtesy of nail pros on Instagram. Check out our pick of beautiful bridal manicure inspiration below…
Read MoreArtificial nails: 7 steps to reduce the risk of allergy
Caroline Rainsford, director of science at the Cosmetics, Toiletry & Perfumery Association (CTPA), shares practical ways to reduce allergy in the nail space… Acrylate monomers, which are the starting materials in liquid & powder (L&P) and UV/LED gel nail systems, can sometimes cause allergic reactions if they touch the skin. An allergy is not only…
Read More6 essential tips for nail techs to protect their physical health
Swiss beauty brand, Mavala, offers its top tips for beauty professionals to protect their physical health and wellbeing whilst working demanding roles… In the beauty industry, technicians play a crucial role in boosting the wellbeing of clients. However, Mavala has noticed the little focus shed on the wellness and self-care of beauty therapists. As a…
Read MoreNails inspired by spring trends: see 94 entries & winner of nail art comp
The winner of Scratch’s monthly nail art contest for April is Katarzyna Korzeniak of @katessimplynails. In a showcase of talent, techs created nail designs inspired by theme, Your Favourite Spring Trends, in the bid to win a prize from Andreia Professional. Entries were judged by Sara Pinto, Andreia Professional product director, and Scratch deputy editor, Rebecca Hitchon. The winner, Katarzyna…
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From polish to pitch: The GelBottle Inc partners with Bristol Bears Women rugby team
The GelBottle Inc (TGB) has teamed up with Bristol Bears Women as its Official Nail Provider for the 2025/26 season.…
Read MoreScratch Stars Educator of the Year 2025 shares secrets to nail industry success
Michelle Brookes is an award-winning nail technician & educator who won Scratch Stars Educator of the Year for the second…
Read MoreHow to beat feelings of overwhelm as a beauty business owner
Scratch columnist & beauty business and mindset coach, Zaara King, shares wellbeing advice… Hey beauty pros! At this point of the year,…
Read MoreNorwich nail tech: finding success with a rare neurological condition
I’m Jade Fox and I have Moebius syndrome: a rare neurological condition that is present from birth and affects facial…
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