Tips & tricks to elevate your beauty business with mentor, Stevey Powell
Award-winning pro, beauty business mentor & Scratch Stars Awards judge, Stevey Powell, shares an insight into her career, and how pros can elevate their client experiences and journeys. Follow Stevey on Instagram and Facebook.
Read MoreHannah Beth Clayton: nail industry lessons, social media popularity & Scratch Stars Awards
Scratch online columnist & Scratch Stars Social Media Star of the Year finalist 2024 & 2025, Hannah Beth Clayton of @studiobyhannahbeth, joins us for a chat. She discusses her nail industry journey, shift to being a mentor and her Scratch Stars Awards experiences, as well as social media and nail business advice. Read Hannah’s pieces…
Read MoreLEU 2.0: An insight into Light Elegance’s evolved education programme
Light Elegance University (LEU) dean of students & Light Elegance UK head of education, Jojo Wickens, joins Scratch to share about the brand’s updated education programme, LEU 2.0. Jojo talks about the programme’s benefits and offerings, which have been updated in line with Light Elegance product innovations.
Read MoreHard As Nails: the movement challenging masculine stereotypes via nail painting
Scratch chats to Daniele Fiandaca, co-founder of Hard As Nails & inclusivity expert, about the powerful initiative, its aims and research about masculinity and painted nails. Find out more about the movement via www.hard-as-nails.com
Read MoreMeet Maisie Jackson: her career journey, highlights & goals
Scratch chats with Maisie Jackson: nail tech, organiser of Maisie’s Nail Tech Soirée events & Maisie’s Nail Tech Natter Zoom sessions, about her career journey, highlights and goals.
Read MoreNorth America’s Star Nail Artist: Challenge 6 overview & advice
Glitterbels’ head of education, Charli Jepson, and co-founder, Annabel Maginnis, share insight into the magical FINAL challenge in the North America’s Star Nail Artist contest – S1, and offer top tips and advice.
Read MoreSussex nail tech: How I protect the environment through my business
Scratch chats to Claudia Sear, owner of Claudia Sear: Luxury Eco Nails, Sussex, about how she positively impacts the environment though her salon, and she offers tips for fellow techs. Follow Claudia on Instagram: @claudiasear.nails
Read MoreWhy nail pros should apply for a PHAB Service Star
Nail pros: do you seek the beauty industry’s equivalent of a Michelin Star? Apply for a PHAB Service Star accolade & discover the benefits it can bring to your business and profile. Scratch‘s Helena Biggs, a PHAB Service Stars advisory board member, interviews PHAB Service Stars founder & CEO, Nergish Wadia-Austin, about the initiative, and…
Read MoreHow to become a content creator for nail brands – with Zoya Mac: tips, tricks & advice
Having played both roles as a social media manager & content creator, Zoya Mac shares her advice for how nail creators and techs can stand out to nail brands and pursue collaborations. Follow Zoya on Instagram and TikTok.
Read MoreAll about The Academy – Glasgow’s Spa Traineeship programme for budding therapists
Jenny Storey & Kate Berry are directors of The Academy, Glasgow www.the-academy.co.uk: a BABTAC & CIBTAC award-winning training school. In this interview, they discuss their successful Ofqual regulated spa traineeships programme, which serves to provide salon and spa venues with exceptional trainees to fulfil employment needs. www.the-academy.co.uk
Read MoreHazel Dixon on her February Scratch cover, nail competitions & career highlights
Watch Scratch’s chat with champion nail artist & educator, Hazel Dixon, as she reflects on her February 2025 Scratch cover shoot, Scratch Stars Awards and Nailympia successes and tips, plus founding the HD Professional Nail Systems brand and Hazel Dixon Nail Artist Academy.
Read MoreNail photography made easy: handy tips for mastering social media pics
Nail tech & photography graduate, Alison McCall, explains how her degree has helped her master her nail photography and shares handy tips for effective content creation. Follow Alison’s Instagram account (@ali.nail.designs) for content inspiration.
Read MoreBeauty pros: learn how The Four Figure Focus can help you earn £££ in part-time hours
Beauty business and mindset coach, Zaara King, shares details of ‘The Four Figure Focus’, a membership programme to help beauty business owners earn four figures a week, while working part-time hours. Training initiatives are included in the membership and offer ‘specific strategy and energy work for each level of business’. Sign up here and use code…
Read MoreAll about The Nail Nexus online learning platform for nail newbies
Are you keen to start or grow your nail career? Sara Cady aka Glamourphile, who boasts over 10 years’ experience in the nail sector, shares what’s inside her online learning platform, The Nail Nexus, in an interview with Scratch. Watch now and sign up via glamourphile.com.
Read MoreCND’s Jan Arnold on… S1 of North America’s Star Nail Artist
Jan Arnold, co-founder & style director of CND, shares why she’s proud to champion nail artistry via the North America’s Star Nail Artist contest. She shares her thoughts on Season 1 so far, alongside valuable pointers and advice for competitors.
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