Hannah clayton ai nails column

Nail industry expert: here’s the problem with AI-generated nail designs

By Hannah Beth Clayton | 26 June 2025

Scratch Stars Social Media Star of the Year finalist 2024 & 2025, Hannah Clayton, shares her thoughts on artificial intelligence nail imagery…. We’ve all seen them: every nail shaped like it was designed in a factory with no cuts, dry skin or missing bits of sidewalls. We’re seeing a wave of…

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3 must-have digital tools for beauty pros, according to a business & marketing expert

By Guest Writer | 15 February 2025

Beauty business and marketing mentor, Stephanie Barnard, aka Beauty Business Bestie, shares her digital tool recommendations… Whether you’re a solo worker or managing a team, staying organised can feel like a full-time job. Running a beauty business can get messy, and without systems in place, you might find yourself forgetting…

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AI is changing the beauty salon game: here’s how it can help you stay ahead

By Guest Writer | 10 January 2025

Richard McCabe, aka the Lifestyle Salon Coach, shares how artificial intelligence can benefit your beauty business… Love it or hate it, AI is changing how businesses work – and that includes salons. Just like past tech revolutions, if you jump on board early, you’re more likely to come out on…

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Umia Nailympia Sponsor Spotlight

This brand uses AI to apply techs’ designs to nails & pays them for their art

By Scratch Staff | 3 October 2024

Would you like to reap financial rewards from your nail concepts, and perform and showcase nail artistry at speed? Meet Umia: the Canadian creator of a fully automated artificial intelligence (AI) manicure studio, which has gained global recognition since its soft launch two months ago and allows intricate patterns to…

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Instagram & Facebook to label fake, AI-generated images

By Helena Biggs | 17 May 2024

Meta has added an option to label AI-generated content to its platforms, so that users ‘recognise when something may have been created with generative AI.’ This is particularly useful for posts on Facebook, Instagram and Threads that feature AI-generated nail designs, so that clients can manage their nail art expectations…

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Dream Nails CEO on the salon brand’s AI customer service chatbot 

By Rebecca Hitchon | 24 January 2024

Scratch chats to Thanh Vu, CEO of Essex and East London salon franchise, Dream Nails, about its artificial intelligence (AI) nail expert… Tell us about the role of the AI assistant. Dream Nails‘ AI assistant is available 24/7 via a web and WhatsApp interface, and can answer questions about treatments, pricing…

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Nail tech launches AI guides for the nail & beauty industry

By Rebecca Hitchon | 2 November 2023

Glitterbels ambassador, Millee Barton of Millee Barton Nails & Beauty & The Academy Barnsley, has launched artificial intelligence guides. “I was inspired to create these because I believe that the integration of AI technology can revolutionise the nail and beauty industry,” she tells Scratch. “AI has not only helped me…

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Do AI chatbots like ChatGPT have a place in the nail industry?

By Rebecca Hitchon | 12 July 2023

Disclaimer: this article is not written by a robot. But it does explore how language processing tools driven by artificial intelligence (AI) technology, or ‘chatbots’, are influencing the nail and beauty sector. As this technology integrates into our lives, many are wary of its place in society – and its…

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How AI can help your nail salon to thrive

By Guest Writer | 7 July 2023

Artificial intelligence (AI) allows content to stay fresh and exciting, helps with customer service and builds client relationships, to name a few benefits. And it is already doing many of these things through salon software, reveals Rikki Tronson, chief revenue officer at salon software company, iSalon, who shares expertise below.…

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Perfect corp nail colour trends report

Report reveals the most popular nail colours of 2023

By Rebecca Hitchon | 15 May 2023

Artificial intelligence (AI) and augmented reality (AR) beauty and fashion tech solutions provider, Perfect Corp. has unveiled its Global Beauty Trends Report, revealing nail colour trends of 2023. The company analysed data sourced from its YouCam Nails app between October 2022 and March 2023. The app utilises AR to allow…

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Hair & beauty businesses could save over £35,000 per year with artificial intelligence

By Rebecca Hitchon | 26 June 2022

A report commissioned by Yell has revealed how the hair and beauty industry could benefit from adopting artificial intelligence (AI), with financial rewards including saving over £35,000 annually. According to the report, technology such as customer service chatbots and automated booking systems and financial reporting could be advantageous for the…

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Beauty industry undergoing ‘drastic change’ due to technology influences

By Emma Hobday | 16 July 2021

The beauty industry is predicted to cross USD $58.3 billion by 2025, according to Beautyworld Middle East’s intelligence partner, Euromonitor International. Propelled by today’s digitally savvy beauty consumers, the adaptation of technology in the market has catapulted – particularly during the pandemic. “The COVID-19 pandemic has brought about a drastic…

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