Upscale your nail art skills with 50 designs inspired by reptiles
Check out entries to the 22 October 2025 nail art challenge from Scratch, in which techs were tasked with creating a design to fit the theme: Reptiles. Each nail style was submitted via Instagram or Facebook using #ShowScratch #CreativeChallenge. Follow Scratch on Instagram and Facebook for future Creative Challenges – launching every other Wednesday.
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The Solihull beauty salon celebrating a decade of success
Charlotte Walton ventured into the nail industry with passion and purpose, qualifying with Izabelle Hammon in 2008. Over seven years, she built her client base from her home studio before making the leap to owning her own salon. Cutie-cals, Charlotte’s beauty space in Solihull, is now celebrating a decade of…
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Pro brand, Nail Jam, enters UK market with versatile 11pc builder gel range
Nail Jam is the passion project of Petra Janosikova, a nail tech with 16 years’ experience who is ‘deeply influenced by Eastern European beauty trends’. Petra was influenced to enter the nail industry by a family member who was a nail technician. She began perfecting her gel polish skills, and…
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3 predictions set to impact the global beauty & personal care industry
Global market intelligence company, Mintel, has unveiled research that predicts future trends in approaches to beauty. “By 2030, beauty will go beyond skin-deep,” says the market intelligence hub. “The beauty experience will shift from simply delivering results to regulating mood and evoking emotion, while imperfection will be the new perfection.”…
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The GelBottle Inc introduces Hard BIAB™ to aid nail length & durability
The GelBottle Inc, the nail brand behind the popular BIAB™ (Builder In A Bottle™) enhancement product, has launched an evolution of the builder gel: one that is engineered to meet client demands for durability, length and smooth application. Hard BIAB™ is a hybrid formula that combines the strength of hard…
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21 nail designs for Breast Cancer Awareness
It’s Breast Cancer Awareness Month, an incredibly important campaign which aims to raise awareness and funds for cancer research. Check out entries to the 8 October 2025 nail art challenge from Scratch, in which techs were tasked with creating a design to fit the theme: Breast Cancer Awareness. Each nail…
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Step inside the Bristol nail salon prioritising care, calm & confidence
Molly Gregory began nail tech life as a mobile pro, upon qualifying in 2018. After deciding that she wanted a base to work from, she successfully applied to work at a local nail salon, where she stayed until late 2020. After having her son in 2021, Molly ‘made the leap…
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24 Halloween nail products for superior spooky season styles
It’s spooky season! For many nail techs, this time of year is an opportunity to get creative with colour, texture and design. To do so, they need an arsenal of spooktacular products. Have a look at Scratch‘s Halloween haul to create top-notch talons…
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5 colours everyone will be wearing on their nails this autumn
During each season, certain colours gain popularity. These hues are normally based on events and the general aesthetic of the time of year. Autumn 2025 is epitomised by five distinct shades: 1. Navy blue A sophisticated, versatile shade within the autumn colour palette, navy is a seasonal staple. The hue…
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BuffBloom reinvents the nail buffer, evolving the legacy of original creator
In 1973, Jack Woodiwiss left his marketing career at a grinding wheels manufacturer in Staffordshire to begin his own business: developing foam-coated abrasives. These included a sanding block, which gained traction amongst large US companies and became a staple in the home improvement and auto repair sectors. Jack’s company, Abrapower…
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30 flirty heart nail designs to get your pulse racing
The classic heart: an evergreen symbol of love and affection that also happens to be incredibly aesthetically pleasing. Though February is the heart’s peak time, nail designs featuring the cute emblem are a yes year-round! Here are 30 inspo pics that will set your heart aflutter…
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Find your inner peace with 20 nail designs celebrating the Libra star sign
It’s Libra season! The seventh sign of the zodiac governs between September 23 and October 22. Symbolised by the scales of balance, Libras are known for traits of balance, harmony, peace and justice. An air sign with Venus as its ruling planet, those with this star sign are often sociable…
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Important October dates for your nail & beauty business
Prepare your business for the month with our roundup of October dates to note… All month: Breast Cancer Awareness Month Since 1985, every October has marked Breast Cancer Awareness Month – a campaign organised by major breast cancer charities to raise awareness and funds for the continuation of breast cancer…
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Working together: The mothers & children building businesses in the nail industry
The nail sector is often described as ‘one big family’, but for many nail brand owners, techs and educators, this is a reality. Scratch has spoken to mother-child duos and trios on how they work together within nail and beauty businesses to build success… Belinda Price and daughters, Lucy Price…
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Sustainable beauty: Here’s how to recycle your nail salon waste
With a number of day-to-day considerations to navigate, how you manage your salon waste can often be pushed to the back of your mind. But it’s easier than you think to respect the environment through your work, as we highlight via our roundup of recycling schemes and tips. Green Salon…
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