Huda Kattan

The hottest beauty brands of 2020 revealed

By Sophie Nutt | 16 July 2020

Cosmetify has released The Cosmetify Index 2020, ranking and rating 200 of the hottest beauty brands of the moment based on factors such as social following, engagement, Google searches and more. Hottest overall beauty brand Huda Beauty came out on top as the hottest beauty brand of 2020. Cosmetify took into account…

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Cosmetify predicts the beauty brands, products & trends set to rise in 2020

By Sophie Nutt | 16 January 2020

Cosmetify has predicted the brands, products and trends set to be big in the beauty industry this year. Beauty brands The following brands have seen an increase in the percentage of online searches from 2018 to 2019, with their popularity expected to continue to soar in 2020: Florence By Mills…

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