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Cultural Style Week Expo

By Scratch Staff | 21 March 2024

Taking place in North London on 18 May, Cultural Style Week has announced its flagship Expo event in collaboration with Cultural Fashion & Arts. Held at the Mall, Wood Green, expect fashion shows, cultural performances and panel talks, alongside over 60 trade and beauty stalls to shop in tribute to…

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Cultural Style Week 2023

Cultural Style Week launches partnership programme for 2023

By Rebecca Hitchon | 3 January 2023

Cultural Style Week launches partnership programme for 2023 The cultural fashion and beauty movement, which will take place 21-27 May 2023, has launched a brand licensing service for event delivery partners. Founded by tech entrepreneur, Candy-Ellie Graham, Cultural Style Week encourages people from all over the globe to proudly showcase…

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Keen to learn about CND™ Plexigel? Go on tour with distributor, Sweet Squared

By Chloe Randall | 28 February 2022

Sweet Squared has announced its CND™ Plexigel tour of the UK, an education event for nail professionals to learn all about the system. Designed as a versatile and convenient multi-problem solution for nails, CND™ Plexigel offers strength, length and shape, that lasts up to three weeks, with minimal application time.…

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olympia beauty spring

Olympia Beauty Spring: What is it & how can I get involved?

By Helena Biggs | 28 January 2022

Calling all beauty professionals: Olympia Beauty has launched an exciting online event, serving up product discounts, giveaways, training offerings and so much more. Olympia Beauty Spring, launching 14 February 2022, will run until 18 April at, with opportunities for both pros and brand owners to get involved. Ian Archbold,…

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Thanh Vu Seasonal Nails

How to make the most of seasonal events in the salon

By Guest Writer | 23 October 2020

Thanh Vu, managing director of four Dream Nails salons, reveals how and why you should make the most of seasonal events in the calendar… I thoroughly enjoy writing for Scratch as it gives me time to sit and reflect on Dream Nails as a business and helps carve out a clear…

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British Beauty Council Webinar

Learn how to boost team spirit & personal wellbeing in the salon in British Beauty Council webinar

By Sophie Nutt | 4 September 2020

The British Beauty Council is hosting a webinar titled ‘Reviving Beauty: Back in Business’ to share tips on boosting team spirit and personal wellbeing in the salon post-Covid-19. Ailish Lucas, of The Glow Getter Collective, is hosting the webinar and will be joined by a panel of industry experts who…

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Nails & Sales

Nails & Sales launches free challenge for techs to raise prices & attract clients

By Sophie Nutt | 20 March 2020

Joanna Tompkins, founder of Nails & Sales, is launching a free challenge for nail technicians titled ‘Raise Your Prices & Attract More Clients’. The challenge aims to equip techs with the knowledge and confidence to raise treatment prices and gain clients as a result. The Raise Your Prices & Attract…

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Delia Scratch Dollface

East London nail event helps raise awareness of modern slavery

By Helena Biggs | 11 November 2019

Nail artist and Scratch Stars Awards 2019 finalist, Delia Turville, joined forces with beauty therapist, Vanessa John-Baptiste of Greek Butterfly Beauty and Le Skin Consultancy for a pop up beauty evening in East London. The event offered personnel from local businesses the chance to get pampered in return for a…

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My experience of London Beauty Week

By Sophie Nutt | 13 September 2019

Yesterday, myself and assistant editor, Kat, had the pleasure of popping to the capital and spending the entire day getting stuck into London Beauty Week, courtesy of the British Beauty Council and Covent Garden London. After launching on Wednesday (11th September), this year marks the first ever London Beauty Week…

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Here’s what happened at the Peacći products launch event

By Sophie Nutt | 4 June 2019

Yesterday, I headed to The Vinyl Factory in Soho, London – a stone’s throw away from the hustle and bustle of Carnaby Street – for the exciting and highly anticipated pre-launch of Peacći by The Gel Bottle Inc. Peacći is the latest brand to be launched by The Gel Bottle…

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