Anna Sosina Dragon Nails Feature Header

Meet the nail tech soaring to new heights with her dragon-inspired extreme nail creation

By Callie Iley | 30 January 2024

In a meticulous process spanning two months, Anna Sosina’s dragon nail look was created to reflect her commitment to artistry and professionalism.  Detailing the process of creating the intricate nail look, Anna reveals how her hard work on the nails came to become a stunning poster image, with the help…

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Valentine's Day Nail Art Canva

Revealed: the top 7 trending Valentine’s Day nail designs

By Helena Biggs | 30 January 2024

Searches for Valentine’s Day themed nail designs are up 9,500% on Google, as many look to express passion and romance through their fingertips. Nick Drewe, trend expert at Wethrift, comments: “Year on year we are seeing a growing demand for manicure trends, as many look for creative ways to add…

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Nail Tech Talk: Maria Nevirchak of Nevirchak Studio 

By Callie Iley | 27 January 2024

Maria Nevirchak entered the nail industry after she finished school, initially hoping to pursue a different career after her 18th birthday. However, she quickly found herself becoming immersed in the world of nails. “The more I delved into the profession, the less I felt the need to switch paths,” she…

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WINNER ANNOUNCED: Scratch Snap January 2024

By Callie Iley | 22 January 2024

The winner of Scratch’s monthly nail art challenge has been announced as Carlie Fidgett. In a showcase of talent, techs stepped up to the Scratch Snap challenge for January and created nail designs inspired by the theme ‘Icy Elegance’, in the bid to win a prize from Beauty Boss HQ. Entries were judged by Scratch’s…

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Nail Tech Talk: Rachel Foreman of Effy Nails

By Callie Iley | 29 December 2023

With a wealth of experience both on set and in-salon, nail artist, Rachel Foreman of Effy Nails, shares how her colourful career in the nail industry began and offers an insight into her day-to-day life… Returning to education in 2008 to train for two years in make-up artistry, the year…

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Carla brannan december 2023 scratch snap winner

WINNER ANNOUNCED: Scratch Snap December 2023

By Callie Iley | 18 December 2023

The winner of Scratch’s monthly nail art challenge has been announced as Carla Brannan. In a showcase of talent, techs stepped up to the Scratch Snap challenge for December and created nail designs inspired by the theme ‘Gingerbread Treats’, in the bid to win a prize from HD Professional Nail Systems. Entries were…

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Vintage gossip entity winter holiday 2023 collection

Embrace retro glamour with Entity’s 6-piece Vintage Gossip collection

By Callie Iley | 16 December 2023

Entity has revealed its holiday & winter 2023 colour collection, Vintage Gossip, with a glamorous retro colour palette combining classic hues and seasonal shimmer shades. Inspired by throwback runway trends and versatile, wearable hues, Entity’s Vintage Gossip collection is available in six matching shades across its Colour Couture Gel-Lacquer, Soak…

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This year’s best advent calendars for nail enthusiasts

By Callie Iley | 26 November 2023

We’ve rounded up the best advent calendars for nail pros and enthusiasts, with each including a seasonal surprise behind each door… HONA Advent Calendar HONA’s 12-day advent calendar features 14 new products and surprise goodies for nail techs to unwrap in the run-up to Christmas, with two products in each…

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Becky marshall nov 23 winner

WINNER ANNOUNCED: Scratch Snap November 2023

By Callie Iley | 20 November 2023

The winner of Scratch’s monthly nail art challenge has been announced as Becky Marshall. In a showcase of talent, techs stepped up to the Scratch Snap challenge for November and created nail designs inspired by the theme ‘Celestial Creations’, in the bid to win a prize from Nail Order. Judged by Scratch’s copywriter,…

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Embrace opulence with Artistic Nail Design’s Dripping In Diamonds collection

By Callie Iley | 16 November 2023

Inspired by the opulent allure of the holiday period, Artistic Nail Design has launched its Dripping In Diamonds collection, featuring six striking seasonal shades. Offering three rich crèmes and three sparkling glitters to add dazzling dimension, the Dripping In Diamonds collection suits both colour lovers and those exploring their dark…

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Want nails that dazzle? Add a little bit of Fairy Dust from Pure Nails

By Callie Iley | 11 November 2023

Transform nails into dazzling seasonal styles with Pure Nails’ Glitter Non-Wipe Top Coat, Fairy Dust. Featuring mesmerising multi-coloured glitter to suit a range of sparkling seasonal looks, complete Halo Gel Polish application with the Fairy Dust Glitter Non-Wipe Top Coat for a festive finish over any shade. Packaged in a…

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Scratch snap october 2023 winner

WINNER ANNOUNCED: Scratch Snap October 2023

By Callie Iley | 23 October 2023

The winner of Scratch’s monthly nail art challenge has been announced as Alice Knight. In a showcase of talent, techs stepped up to the Scratch Snap challenge for October & created nail designs inspired by the theme ‘Fall Foliage’ in the bid to win a prize from Light Elegance. Judged by Scratch’s copywriter,…

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Nail tech talk millie copsey of nailspace

Nail Tech Talk: Millie Copsey of NailSpace

By Callie Iley | 8 October 2023

A lover of abstract styles, mix-and-match designs, and monochrome aesthetics, Millie Copsey discovered her passion for nail art during the lockdown, using her creative skills from her background in graphic design to carve out a career in nails. Having been a creative individual for as long as she can remember,…

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Sylvia terelak nail tech talk feature

Nail Tech Talk: Sylvia Terelak of Bad Polish Gurl

By Callie Iley | 1 October 2023

Having had a lifelong fascination for long nails and a passion for art and design, Sylvia Terelak of Bad Polish Gurl reflects on her journey from nail enthusiast to accomplished professional nail artist… “Ever since I was a young child, I was always extremely drawn to long nails, to the…

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The 10 nail trends you need to note for AW23

By Callie Iley | 29 September 2023

Capture the essence of the coming seasons with Scratch’s roundup of nail art trends & shades to note… Whether clients prefer a laid-back nail look or want to be bold with colour, nail art and design, the latter part of the year serves up a multitude of trends to suit.…

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