This stationery brand is helping nail techs to simplify, organise & grow their businesses
Sophie Cox is the founder of The Nail Story Co, a stationery company designed by a nail tech for nail techs, to add simplicity and structure to businesses. The Nail Story Co was launched in July 2023, a few years after Sophie had identified numerous challenges she faced as a…
Read MoreHow to find a better work-life balance as a nail pro
Hair & beauty business coach, Maddi Cook of Boss Your Salon, shares top tips for nail pros to achieve a better work-life balance… Howdy nail bosses! Work-life balance is like a unicorn in this industry – often talked about, yet never seen. In fact, it’s one of the most common challenges…
Read MoreThe Essex nail tech working over 4 job roles in her salon
Laura’s Nail Boutique in Silver End, Essex, is run by founder, Laura Wragg. She shares her experience working as a one-man band, having to fulfil multiple job roles at the same time… The home-based tech says: “It is just me in my business. I am a salon owner, nail artist,…
Read MoreMegan Fox’s manicurist just confirmed vampire nails as the hottest Halloween trend for 2024
What are vampire nails? Well, think red, black and dark hues with silver, chrome details – a manicure that’s perfectly fitting for autumn and Halloween season. Megan Fox’s manicurist, Brittney Boyce, created this look for the actress, which was greeted by enthusiasm from fellow nail enthusiasts. One user commented, “Vampire…
Read MoreThis brand uses AI to apply techs’ designs to nails & pays them for their art
Would you like to reap financial rewards from your nail concepts, and perform and showcase nail artistry at speed? Meet Umia: the Canadian creator of a fully automated artificial intelligence (AI) manicure studio, which has gained global recognition since its soft launch two months ago and allows intricate patterns to…
Read More15 stiletto manicures to inspire bold & beautiful nail looks
The sharp stiletto nail shape holds its rightful place as one of the classics, with its tapered ends giving a claw-like finish. Boasting sophistication and oozing class, the long shape offers nail techs a larger area for intricate nail art, allowing them to unleash their creativity and giving clients more…
Read MoreHow a Northamptonshire nail tech perfected her work-life balance by opening a garden salon
Nail tech, Kim Hearn, behind byKIMI Nails, shares how opening her garden salon helped her create more definitive work-life boundaries. The nail pro previously worked from a console table in her living room, and found that this not only left her three children without a space to play, but hindered…
Read MoreWant to improve focus & aid precision at the nail desk? You need this Slimline Lamp from The Daylight Company
Improve your focus and aid precise nail styling with Slimline 4™ from The Daylight Company: a sleek, stylish and essential lamp for your nail space. Whether you’re snapping a nailfie for social media or creating intricate art on your client’s fingertips, great lighting is essential. Poor lighting can result in…
Read MoreJunk nails: What is the maximalist manicure trend seen at Fashion Week?
Junk nails have dominated Fashion Week runways, replacing the clean girl aesthetic with nails covered in mix ‘n’ match, 3D embellishments. Junk nails are essentially anything you would find in that ‘junk drawer’ everyone has, stuck onto a manicure. From Hello Kitty charms, jewels and beads down to paper clips,…
Read MoreThe Manchester tech who created her ‘dream nail salon’ in 4 days
Olivia Riley is the Bolton-based tech behind Olivia May Studio, a space she transformed into the salon of her dreams in just four days. The manicurist got the keys to her salon just two weeks before opening day, she reveals, “We completed the work in a total of four days…
Read MoreHow beauty businesses should deal with client complaints, according to an expert
Global business & beauty education expert, Kim Ford, shares her expert advice on how to deal with client complaints… I am sure many of you have experienced a customer complaint at some time, and it can be a difficult situation to resolve. Let’s explore how dealing with complaints can be…
Read MoreHow 2 graduates went from university friends to thriving in the nail industry
I met Olivia Annice, the tech behind Olivia Annice Nails, at university in 2020. Her nail business has since flourished, and I have also joined the nail realm: working at Scratch as a news & features writer since July 2024. We met up to work at Olivia’s first nail event…
Read MoreNail art boards: Lincolnshire salon showcases 150+ designs to help client choices
Nail tech, Holly Rogers, behind salon, Hr Beauty, has created a nail art mood board to help inspire clients on which nail look to choose. The Lincolnshire-based tech loves nail art, she says, “I love to be creative when it comes to nail art, I have a stand in my…
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