From passion to profession: the Wiltshire home salon known for nail art

By Jess Watts | 3 November 2025

Tina Annal began her nail career in 2014, starting with an online nail course then completing an NVQ in Nail Services at a local beauty academy. As an independent home-based tech in Hilperton, Tina has carved out many spaces of her house over the years to cater to clients: starting…

What nail look should you wear based on your November full moon horoscope?

By Jess Watts | 2 November 2025

November heralds a new month and with it, new moon movements. November’s luna is extra special; on Wednesday 5 November 2025, a Beaver Moon (aka Frost Moon or Mourning Moon) will appear in the night skies. This is 2025’s closest supermoon to the earth, meaning it will appear as the…

30 autumnal designs for short nails

By Jess Watts | 2 November 2025

Though a smaller canvas, short nails do not restrict the opportunity for seasonal nail art, and the length boasts a chic aesthetic. Here are 30 petite polish ideas to fall for this autumn…

Celebrity-approved Halloween nail ideas for spooky season

By Jess Watts | 31 October 2025

Featured image courtesy of Instagram.com/nailsbyzola Watching famous faces lean into spooky season is one of our favourite hobbies, and many celebs take a ‘no holes barred’ approach to Halloween nails. From horrifyingly realistic blood splatters to cute ghost French tips, we have rounded up the best A-lister nail looks: spooky…

Halloween decoration ideas for bootifully bewitching beauty salons

By Jess Watts | 30 October 2025

We’ve sourced salon setups that have been spiced up for Halloween, turning them into witchy workshops where cobwebs meet cuticles. Whether aiming for ghoulish glam or a more sinister style, check out our roundup of spookified salons for inspiration… Why decorate? Khristie Lawton, owner of Kiki Yorkshire in Doncaster, says…

Townhouse nail salon brand expands with gel & nail polish products

By Jess Watts | 29 October 2025

Townhouse, the multi Scratch Stars Award-winning luxury nail salon brand, has unveiled The Flawless Collection. Featuring Townhouse Flawless Gel and Flawless Polish, the collection signals a new era for the brand as it expands into product development. Driven by Townhouse’s ‘commitment to excellence’, the collection promises long-lasting, high-performance formulations ‘that…

Noteworthy November dates for your nail & beauty business

By Jess Watts | 29 October 2025

Prepare your business for the month of November with our roundup of dates to note… All month: Movember – Men’s Health Awareness Month A global movement that raises awareness and funds for men’s health issues, Movember is a portmanteau of ‘moustache’ and ‘November’ and involves men growing moustaches for the…

30 minimalist Halloween nail designs for a subtle spooky season

By Jess Watts | 28 October 2025

Minimalist nail art is trending, and for those looking to subtly spook up their nail sets, the desire for delicate designs could not have come at a better time! Social media is bursting with nails featuring quiet nods to Halloween; take a look at our roundup…

From student to success: how mentorship shapes nail industry talent

By Jess Watts | 27 October 2025

Lead image: nails courtesy of Instagram.com/beautybyalafair_ Alafair Shove of @beautybyalafair_ is a 19-year-old self-employed pro who has been blossoming in the nail industry for three years. She shares the secrets to her success… Kent-based beauty business owner, Alafair, has gone from strength to strength over the last three years. From…

5 tips to make gel nails last longer

By Jess Watts | 25 October 2025

Check out our advice to make gel manicures and pedicures go the distance… 1. Listen to a nail professional This is arguably the most important tip of all. Think of nail techs as personal trainers for long-lasting manis, pedis and nail health, as they know what they are talking about!…

22 tartan nail designs for the perfect plaid polish

By Jess Watts | 25 October 2025

Widely known for its Scottish origins, plaid – also referred to as tartan – is a geometric pattern consisting of horizontal and vertical lines that overlap each other with varying degrees of transparency. Though Scotland is thought of as the ‘birthplace’ of tartan, historians have found samples tracing back to…

Upscale your nail art skills with 50 designs inspired by reptiles

By Jess Watts | 23 October 2025

Check out entries to the 22 October 2025 nail art challenge from Scratch, in which techs were tasked with creating a design to fit the theme: Reptiles. Each nail style was submitted via Instagram or Facebook using #ShowScratch #CreativeChallenge. Follow Scratch on Instagram and Facebook for future Creative Challenges – launching every other Wednesday.

16 stunning nail designs for Scorpio season

By Jess Watts | 23 October 2025

22 October to 21 November marks the season of Scorpio. The eighth astrological sign, Scorpio is ruled by Mars and Pluto, and those born within this celestial period are said to have traits such as fierce passion, determination, intuition and mystery. Often described as magnetic characters that others are drawn…

30 beautiful brown nail art ideas for the perfect mocha mani

By Jess Watts | 22 October 2025

We are officially back in brown, baby! As one of the nail shade stars of the autumn/winter season, it is only right that we round up some earthy inspo to aid mocha manicures…

The Solihull beauty salon celebrating a decade of success

By Jess Watts | 21 October 2025

Charlotte Walton ventured into the nail industry with passion and purpose, qualifying with Izabelle Hammon in 2008. Over seven years, she built her client base from her home studio before making the leap to owning her own salon. Cutie-cals, Charlotte’s beauty space in Solihull, is now celebrating a decade of…