E-file rings of fire prevention

What are rings of fire on nails & how can they be avoided?

By Jess Watts | 7 December 2025

Red rings or semicircles that appear on the nail – often referred to as ‘rings of fire’ – can strike fear into the hearts of nail techs and clients alike, but what causes them and how can they be avoided? “Rings of fire appear as red rings on the nail…

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ÜLKA nail brand spotlight

The Ukrainian nail brand on a mission to make nail techs’ work safer

By Alex Fox | 5 December 2025

Standing tall for 2025, Ukrainian manufacturing brand, ÜLKA, sponsored Nailympia London to demonstrate how it’s serious about redefining what a nail technician’s workspace should be. Since 2017, the brand has championed a simple yet powerful belief: a nail station must feel like a sanctuary, not a place that harms the…

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Image courtesy of Instagram.com/nailsthatlooklikepaintings

What nails should you wear based on your December full moon horoscope?

By Jess Watts | 4 December 2025

4 December 2025 marks the final supermoon of the year. Coined the ‘Cold Moon’, the celestial event will be the largest luna of 2025, reaching higher into the sky than any other moon this year. Given the scale of the supermoon, horoscopes are rife with change and turbulence. How will…

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Power of pause

Christmas rush tips for nail techs: why pause matters

By Hannah Beth Clayton | 30 November 2025

Nail business mentor, Hannah Clayton, shares why pause is a powerful tool during the festive season… It’s that time of year: I start to panic, like my life will come to a close in December and I have to get everything done! My inboxes are full, I have work to do, but…

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Christmas nail art trends

The top 5 Christmas nail art trends for 2025

By Jess Watts | 28 November 2025

It’s time to get the decorations out of the attic and blast some Mariah Carey… Christmas is on its way! Scratch has rounded up trending nail styles to help you celebrate sparkle season in style. Festive figures Every year, our favourite Christmas characters defrost, ready to epitomise the festive period…

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Christmas retail guide for nail salons

Christmas retail guide for nail salons: products & tips to boost sales

By Jess Watts | 27 November 2025

It’s the most wonderful time of the year – not only for tinsel, treats and Christmas cheer, but for ringing tills and sleigh-loads of salon sales. But, let’s be honest, festive retail isn’t all fun and games. If you are scratching your head over what to stock, we’ve got you…

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Jellycat Christmas - Image courtesy of Instagram.com/byjadebarnes

20 festive Jellycat nail designs for cute Christmas claws

By Jess Watts | 26 November 2025

Jellycat toys are renowned for their cute faces, soft bodies and general cuddliness. The Christmas range boasts characters from Jolly Gingerbread Fred, to Eldo Elf and classic Bartholomew Bear in a snow suit. Why not translate the loveable energy of these toys to festive fingertips? Here are 20 nail designs…

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Image courtesy of Instagram.com/peachinails

25 minimalist Christmas nail ideas for a subtle festive look

By Jess Watts | 25 November 2025

Minimalism is having its moment, and this festive season we predict that merry minimalist manicures will take over social media and nail requests. Scratch Stars Social Media Star of the Year 2025, Jessica White, says: “People want nails that feel festive but wearable: styles that can be rocked at work…

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Fresha 2025 top winter nail trends

Revealed: the most-searched nail trends of winter 2025

By Jess Watts | 25 November 2025

Beauty and wellness booking platform, Fresha, has revealed 2025’s top winter nail trends. Let’s take a look at them… (All search statistics mentioned are from the period between October 2024 – September 2025.) Milky nails With 444,900 searches, the top-ranking nail trend of the season, milky nails, is a twist…

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Important December dates for your nail & beauty business

Important December dates for your nail & beauty business

By Jess Watts | 24 November 2025

Prepare your business for the month of December with our roundup of dates to note… 1st-24th: Scratch-vent Scratch-vent brings you a 24-day sleigh ride of surprises! Each day leading up to Christmas, a new prize is waiting to be unwrapped behind a magical Scratch-vent door. Simply head to www.scratchmagazine.co.uk, open…

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CMB Studio, Kent

Inside the Kent nail studio where calm meets creativity

By Jess Watts | 24 November 2025

Chloe May Boyce began her beauty career 12 years ago, training at her local college. Over a decade later, she is a successful nail artist & educator who has worked with Vogue and at London Fashion Week, and she owns home salon, CMB Studio. Scratch spoke to Chloe about what…

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Social media video creation tips

How to make your social media videos more watchable – a guide for nail artists

By Guest Writer | 23 November 2025

Nail content creator, Zoya Mac, shares what makes a social media video watchable, and how you can elevate your posts… Creating engaging video content is about more than producing aesthetically pleasing clips. You need to keep people watching. Picture this: your nail desk is set up, the nails are prepped…

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Do nails need to breathe?

Do nails need to breathe?

By Jess Watts | 22 November 2025

One of the most common misconceptions in the nail world is the idea that nails need to ‘breathe’. To support understanding, let’s take a look at the science behind the topic… Whether you’re a regular at a salon or someone who enjoys using nail polish to do your own manis,…

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Sagittarius nail art

12 nail styles for Sagittarius season

By Jess Watts | 22 November 2025

Sagittarius season spans from 22 November to 21 December, and is the ninth astrological sign in the zodiac. Sagittarians are known for being enthusiastic and optimistic, often demonstrating extroverted qualities. Boasting turquoise as its gemstone, Sagittarius is typically associated with freedom and exploration. Here are 12 nail styles that epitomise…

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Image courtesy of Instagram.com/clawzbydior_

Cynthia Erivo’s top 10 nail looks from the Wicked press tours

By Jess Watts | 21 November 2025

Featured image courtesy of Instagram.com/clawzbydior_ Partial to a long, highly stylised nail, Cynthia Erivo defies gravity with every set she wears. We have a trio of nail techs to thank for the actress’ show-stopping claws during the promotion of Wicked and Wicked: For Good: Mycah Dior (@clawzbydior_), Shea Osei (@shadesofshea_)…

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