Nail Tech Talk: Kassie Payne of Nailz by Kass
Luxury press-on nail artist, Kassie Payne, shares what sparked her passion for creating portrait nail artistry and her social media journey, and reveals the journey to launching own range of nail products… Kassie joined the world of nails as a means of income. She says: “The first three years I…
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The top 4 nail trends set to dominate autumn 2024
Social media platform, Pinterest, has published its Autumn 2024 Trend Report, revealing popular nail looks for the season. Pinterest notes that beauty trends for autumn ‘feature a blend of bold contemporary designs’, with its users experimenting with a variety of eye-catching styles – including the below nail looks: Bow nail…
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Revealed: The top 5 hottest nail trends for summer 2024
Discount platform, Wethrift, has analysed Pinterest search data to uncover the most popular nail trends this summer. Are you in need of some seasonal nail inspiration? Or looking to brush up your trend knowledge to advise clients on their summer nail styles? Look no further! Here are the nail trends…
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Revealed: the top 10 nail trends of 2024 so far
Research from beauty and wellness marketplace, Fresha, has uncovered the most popular global nail trends of the year. Analysing video and view counts on Tiktok, the number of hashtags on Instagram and overall social media engagement, the company has compiled the top ten nail trends that have captured worldwide attention…
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Revealed: 2024’s biggest nail trends you need to know about
Beauty brand, Beauty Pie, has revealed the nail trends set to be big in 2024, in its Beauty Pie 2024 Trends Report. To calculate the biggest up-and-coming trends for 2024, experts analysed Google search data, comparing average search volumes over the past six months (April 2023 – September 2023) with…
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The 10 nail trends you need to note for AW23
Capture the essence of the coming seasons with Scratch’s roundup of nail art trends & shades to note… Whether clients prefer a laid-back nail look or want to be bold with colour, nail art and design, the latter part of the year serves up a multitude of trends to suit.…
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Report reveals the most popular nail colours of 2023
Artificial intelligence (AI) and augmented reality (AR) beauty and fashion tech solutions provider, Perfect Corp. has unveiled its Global Beauty Trends Report, revealing nail colour trends of 2023. The company analysed data sourced from its YouCam Nails app between October 2022 and March 2023. The app utilises AR to allow…
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Metallic pigments market to reach $3.4B by 2033
The metallic pigments market is predicted to reach $3.4 billion by 2033, alongside rising demand in a range of industries. Driven by demand from industries such as cosmetics, printing, coatings, and building materials, a report by FactsMR has found that the metallics pigment market is predicted to hit $2.3 billion…
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Revealed: Key nail trends for 2023
The nail industry is known to change and evolve all the time. However, particularly since the pandemic, trends and looks have changed as lockdowns meant people were left with little choice but to not have treatments while salons were shut and press-on nails were a must. As we head in…
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Revealed: 2022’s most searched-for nail trends
Revealed: 2022’s most searched-for nail trends Google has released its Year in Search report for 2022, detailing which terms were most searched for in the US on the search engine. The report focuses on growth, rather than overall search volume, basing its findings on searches that saw a spike in…
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Nail talk: Skincare YouTuber, James Welsh, shares his love for nail art
Skincare YouTuber and reviewer, James Welsh, has often been seen on social media sporting nail designs, revealing his love for nail art and showcasing his gel polish collection on his YouTube channel. Sitting down with Scratch to share his passion for nails, James explains where his love for nails began…
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Nails top holiday beauty searches in UK
With summer holiday season well underway, beauty hub and wellness destination, Clarins Beauty Daily, has analysed Google data to discover the top 10 holiday beauty searches in the UK. The data reveals that Brits are most interested in their nails when going on holiday, with queries linked to ‘holiday nails’…
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Top TikTok nail trends for summer 2022
After analysing the top 20 videos tagged with #SummerNails2022 on TikTok, cosmetic surgery experts Tajmeeli have unveiled the top nail art trends for summer 2022. TikTok has quickly become a go-to platform for beauty trends, with the #SummerNails2022 hashtag amassing 4.3 million views across its content. The analysis shows that…
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Pinterest predicts 2022’s hottest nail trend & it’s an ode to nature
Pinterest has unveiled its beauty trend forecast for 2022, Pinterest Predicts, revealing that landscape-style nail designs, or what the company called ‘Nailscapes’, will take prominence. This is based on global Pinterest data, sourced between October 2019 and September 2021, that shows trending search terms related to nails, particularly among millenials.…
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‘Nail art’ tops Halloween beauty & wellness searches
Data from beauty trend forecaster, Spate, has revealed that ‘nail art’ tops the most searched-for terms for Halloween beauty and wellness searches 2021. The top four beauty trends searched with the term ‘Halloween’, when ranked by percent growth, are: ‘Fake Halloween nails’ (+62.2%) ‘Halloween pedicure’ (+46.0%) ‘Halloween Press-on Nails’ (+43.9%)…
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