Mothers Day Child

How to make your beauty business appeal to new & expectant mums

By Scratch Staff | 15 March 2019

Helena Linsky, co-director of Q61, reveals how to make your beauty business mum-friendly… For Mother’s Day promos and across the entire year, it’s important to consider how you can implement in-salon initiatives that are mum-friendly. Mum-to-be and new mum clients tend to have slightly different needs to your other clients,…

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Q61 Nail And Beauty Studio Harrogate Colour

Q61 installs colour runway to showcase on-trend nail shades

By Kat Hill | 26 February 2019

Yorkshire-based salon chain, Q61, has revealed a bepoke nail station featuring a curated collection of on-trend colours in its Harrogate location. Designed to aid colour selection and dubbed a colour runway, the station sees a display of seasonal nail shades, chosen to reflect catwalk colour trends, comprising gels, lacquers and…

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Untitled Design (12)

Attracting bridal nail clients through social media

By Scratch Staff | 5 February 2019

Are you using social media effectively to attract potential bridal clients? Helena Linsky, co-director of salon chain, Q61, shares her top tips… “When it comes to attracting the attention of new bridal clients, social media is a very powerful tool,” states Helena Linsky. “Remember that brides-to-be often rely heavily on social…

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