7 top tips for working with nail embellishments

By Scratch Staff | 24 May 2024

Adorning nails with 3D elements and embellishments adds dimension to designs, allowing you to transform plain styles into striking looks. Nail stylists offer adhesion and application advice… 1. “Practice wearing…

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I’m a fully booked nail tech. What do I do next?

By Jo Tompkins | 23 May 2024

One of the most baffling things I see happening in the nail and beauty industry is independent pros boasting of fully booked diaries – but then closing them to new…

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Salon in the Spotlight: Elrose Beauty, Ilkeston, Derbyshire

By Scratch Staff | 23 May 2024

Nail and brow pro, Ellie Aldred, gives a glimpse into her ‘happy place’: her home salon, Elrose Beauty… Ellie Aldred describes her taste in décor as ‘simple and minimalistic –…

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197 floral nail designs to mark Chelsea Flower Show: #ShowScratch Creative Challenge

By Rebecca Hitchon | 23 May 2024

Check out entries to the 22 May 2024 nail art challenge from Scratch, in which techs were tasked with creating a design to fit the theme: Chelsea Flower Show. Each nail…

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Scratch Stars Awards 2024: Techs battle it out across 8 categories at live judging day in London

By Helena Biggs | 22 May 2024

Forty nail pros from across the UK & Ireland descended on London on 20 May to compete in the Scratch Stars Awards 2024 technical and artistic categories in the bid…

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Holly Morris Last Alternative Bridal Nail Styles

Nail talk: Hollystic Nails, Lancashire, on alternative bridal nail styles

Holly Morris-Last, owner of Hollystic Nails, Rawtenstall, chats to Scratch…

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Loreal Canva Image

L’Oréal brand value reaches $13.4 billion

The value of French cosmetics brand, L’Oréal, has soared by…

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Cowboycore Header

Saddle up for cowboycore: 25 Western nail looks to help you rock the trend

Howdy nail enthusiasts! Western-inspired styling trend, cowboycore, is riding high in 2024: sported by the likes of Beyoncé (thanks to…

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Phoenix Fingernails Scratch Snap

Techs create Nailympia-inspired phoenix nail art for May 2024 Scratch Snap comp

The winner of Scratch’s monthly nail art challenge for May has been announced as Gemma Dawson. In a showcase of talent,…

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Winner Announced May 2024 Scratch Snap

WINNER ANNOUNCED: Scratch Snap May 2024

The winner of Scratch’s monthly nail art challenge for May has been announced as Gemma Dawson. In a showcase of talent, techs…

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Fusion Crystal Nails Jurgita Bickevic

How to create long nails with ease using Crystal Nails Fusion Tips & Acrylgel

International nail educator for Crystal Nails, Jurgita Bickevic, is passionate about seeing the joy on her clients’ faces following a…

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Step-by-steps

Casey Leigh Boucher Sbs Ss23 Step 7

Dreamy pastel cloud nails

en Vogue educator, Casey-Leigh Boucher, has created this dreamy pastel cloud nail design, using products…

Kim Hee Ra Floral Nail End Design

Sparkling flower gel nail art

Take a leaf out of Kim Hee Ra‘s design book and craft stunning, sparkling flower…

Kimberly Reid Step 8 Spring Designs

Spring bees & flowers nail

Lecenté educator, Kimberly Johnstone of Lillie Beau Nail Salon, serves up this spring-inspired floral nail…

Helen Clayton Floral French Sbs

Floral French nail design

Nailchemy brand ambassador, Helen Clayton, shares how to create a floral French style – ideal…

8

Spring rose nail design

INK London educator, Jayne Packenas, shares a springtime step-by-step that will have clients fawning over…

Jaz Moger Ying Yang Nails Final

Pastel yin yang nails

Luxury manicurist, Jaz Moger, has created a yin and yang nail art step-by-step, using the…

Events

Hair & Beauty Charity Summer Party

2 Jun @ 5:00 pm - 11:00 pm
Doggett’s Coat & Badge

The Hair & Beauty Charity Summer Party is back: bigger, bolder and better than ever…

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The Scratch Social at Premiere Orlando

2 Jun @ 6:30 pm - 9:00 pm
Orange County Convention Center

Scratch, the leading resource for nail industry news, is on a continued mission to share…

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Beauty & Business Mastermind – Bali

11 Jun @ 8:00 am - 18 Jun @ 5:00 pm

Julie Kandalec, the founder of Julie K Nail Academy whose clients have included P!nk, Emily…

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