Archive for 2017
How to get in front of your nail audience without paying for ads
Tom Ferris, owner of Blackwell Ferris Marketing, reveals how to reach your social media audience at a limited cost. I’ve been asked by a few of my friends why I seem to have so much beauty and nail content on my personal Facebook and Instagram pages. Being around friends who typically are into feeds around football, MMA,…
Read MoreLe Salon seeks nail techs to provide on-the-go treatments
Have you considered flying solo and being responsible for your own working hours? The team at Le Salon, a mobile app for at-home beauty treatments, is seeking techs to join its team. The Le Salon booking system allows London clients to receive on-demand mani and pedi services that are delivered by skilled, certified and insured…
Read MoreNailympia leader board revealed & could change as techs compete in Sydney
In a battle of skills and nail styling, scores from Nailympia‘s global events are now being amassed to create a world wide leader board of techs, for the first Nailympia Global Cup. This leader board was started at Nailympia USA earlier this year, and may change as the results from Nailympia Australia come in this weekend. …
Read MoreCreate out of this world nails with Semilac
Semilac has revealed a line of galaxy inspired pigments to take manis to another dimension. The Semi Flash Galaxy range sees nine colour-changing powders, all inspired by the beauty of space. Semilac brands the powders an ‘explosion of stars, bringing a galaxy shine and cosmic embellishment’. Multi-tonal in their effect, the pigments are available in…
Read MoreWHAT I’M WEARING: Lindsey Butts
We want to see what you’re wearing on your nails! Lindsey Butts, of Beauty Begins with Lindsey, has been wearing this pretty floral alternative to the French. “I think this design is perfect for the wedding session,” Lindsey reveals. “I have three weddings to attend this season and a party so this flowery French mani will go…
Read MoreTeatox with the new SpaRitual range!
It’s time for tea thanks to SpaRitual’s limited edition manicure, pedicure and body care range. The new range sees a blend of essential oils inspired by Earl Grey, including clary sage, bergamot, southern cone marigold, and hay. The line up includes four new products that are completely vegan-friendly and nature-derived, as well as being 81%…
Read MoreTOP TIPS: Managing client lateness
For whatever reason – be it traffic, poor planning or forgetfulness, you may have been subjected to clients late for their appointment, or even worse, a no-show. Laura Easby, of Laura’s Beauty, reveals her policy on lateness: “The cancellation policy I have in place is that if you give less than 24 hours’ notice when…
Read MoreCND™ reveals spellbinding nail colour collection
Sure to add intrigue to any nail service, CND™ has unveiled it latest collection – Nightspell. Taking inspiration from the night sky, the collection sees six rich, shimmering tones available in both SHELLAC™ and VINYLUX™. The line-up includes Berry Boudoir, Hypnotic Dreams, Viridian Veil, Eternal Midnight, Lilac Eclipse and Mercurial. “This season revolves around spellbinding beauty with a…
Read MoreCOURSE BITES: Nail Gaga 3D Art & Design
Course Details: This 1 day course teaches you the beginnings of 3D art & design. Starting with simple techniques we will show you how to create 3D flowers, bows and other embellishments, including jewels and opal stones. From flat inlays, overlays to encapsulation, the course will teach attendees simple but stunning salon designs. A small kit will be included for…
Read MoreGo platinum with NovaLash
Instantly water and oil proof, NovaLash’s Platinum Bond adhesives are sure to prove popular in the salon. Thanks to NovaLash, clients can immediately shower, swim and enjoy the steam room or sauna as soon as their extensions have been applied. Clients can also continue using their favourite oil-based products without affecting the bond of the extensions. The…
Read More#TRENDINGTUESDAY Kass Dixon
We want to see the designs trending at your nail desk! Kass Dixon has found chameleon pigments have been popular with clients seeking a shimmery summer look. “Chameleon pigments have been so popular because they can go over anything, they are so versatile!” Kass enthuses. “My clients have been choosing them for their ‘everyday’ nail look…
Read MoreGel polish fading? Here’s how to prevent it
Salon owner, educator, former Scratch columnist and award-winning nail stylist, Katie Barnes, reveals why gel polish can fade in the summer – and how to help prevent it Many techs are familiar with the issue of under-curing gel, but not so aware of the issues of over-curing gel. How many techs have been baffled by clients returning with…
Read MoreHigh Definition announces new training manager for brows & make-up
Experienced beauty pro, Rose Lonsdale, has been announced as High Definition‘s new training manager. She joins the brow and make-up brand with a wealth of commercial, beauty and education experience. Rose formerly worked as business development manager for Adel Aesthetics, and has worked with brands including Mint, Malmaison, Steiner, Crystal Spa and Bliss. She will be responsible for managing…
Read MoreTurn up the heat with Jessica’s Neon Lights GELeration collection
Wave goodbye to miserable weather and add a pop of colour to nails with seven additions to Jessica’s GELeration soak off gel polish colour collection. The vibrant hues are sure to catch attention, with a creme finish that’s perfect for fingers or toes – and that lasts up to 21 days. The shades featured are: Vivid…
Read MoreLecenté reveals Pink and White Ombré Powders
Lecenté has unveiled a beautiful way to create the baby boomer or faded French style. Available through Sweet Squared, the two new super finely milled opalescent powder can be blended to create an ombré effect. The powder boast a pearlescent shine and offer an elegant effect. In pink and white, the duo can be used to create baby…
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