Archive for 2018
Smooth & exfoliate hands & body with Dadi’Scrub
Offer a luxurious upsell to your hand and foot services with new Dadi’Scrub from Famous Names – the creators of Dadi’Oil. Available from Louella Belle, the hand, foot and body scrub smoothes, exfoliates and conditions – leaving skin feeling soft, hydrated and rejuvenated. The scrub can be used a pre-manicure or pedicure treatment, as well as in-salon hand and foot massages.…
Read MoreOpen your eyes to lash tinting with the Hive Tinting Starter Kit
An ideal introduction to lash treatments for both the professional and the client, Hive’s new Tinting Starter Kit is suitable for students and salons looking to spice up their treatment menu and increase their offering. The professional starter kit contains: No. 1 Impact Black 20ml tint No. 2 Uptown Brown 20ml tint No. 3 Twilight…
Read MoreShow some sass with five bright new INK nail shades
INK London has released the Sass collection; five punchy shades to see you through summer into the autumn season. Available in iLac hybrid gel polish, the hues are: i-155 – Comeback Green i-156 – Retort White i-157 – Sassy Yellow i-158 – Quarrel Coral i-159 – Backchat Blue Each is available in a 15ml bottle…
Read MoreMarketing: Liz McKeon reveals how to raise your nail business profile in six easy steps
Do you think your nail business (mobile or salon) could be looked at in a different way? Beauty business expert, Liz McKeon, serves up her six steps to raise your profile and attract those new and important clients: Think about your strategy. What exactly do you want to achieve from raising your nail business profile?…
Read MoreCreate classic French designs at speed with new EzFlow TruDip shades
Create the classic pink and white at speed with EzFlow’s two new additions to its TruDip acrylic dipping collection. French Cover Pink and French Natural White are available in 2oz and 4oz sizes and offer the coverage and look of traditional acrylic powders in the three-step dipping method. French Cover Pink conceals imperfections and elongates…
Read MoreSienna X appoints new brand wax ambassador
Sienna X has appointed Danielle Power as its new brand wax ambassador. With an experienced professional background in beauty therapy, Danielle has been qualified and working in the industry for over 10 years, in salons and spas such as The Chewton Glen Spa and Elemis Travel Spa. In 2016, Danielle decided to offer an at-home…
Read MoreAugust cover nail stylist chats muses, manicures & magical designs
Magical, ethereal and with a touch of hippie chic, this month’s cover nail stylist has sprinkled her own style and personality into an concept that ignites interest and captures plenty of attention. Swedish nail technician and Light Elegance ambassador, Celina Rydén, created the image for August’s Scratch cover after discussing the idea with Scratch editor, Helena, at US…
Read MoreSalon in the Spotlight: Body Beautiful, Lincoln
Bright and bold, Lincoln salon, Body Beautiful, has settled into its new, larger premises. Offering a wide range of treatments, the team and its services are as colourful as the salon’s surroundings. “We originally decorated the salon grey and silver but quickly decided that it wasn’t right for us,” explains owner, Lisa Graves. “We are…
Read MoreSweet Squared to host CND Shellac™ Luxe drop-in demo days
Following it’s previous ‘Do-LUXE Xperience Days’, Sweet Squared has revealed that it will host over 15 CND ShellacTM Luxe demo days across the UK and Ireland. With the aim to educate nail techs in effective application and removal of the CND ShellacTM Luxe system, the demo days will begin on 30 July and run through…
Read MoreHeaven Skincare to be distributed in over 550,000 department stores across China
Skincare brand, Heaven Skincare, has revealed a business deal that will see its products distributed in over 550,000 department stores across China. Founder and celebrity therapist, Deborah Mitchell, worked closely with Barry Wan, the owner of one of Asia’s largest companies and luxury providers in China, to secure the deal. The partnership also sees £10 million…
Read MoreHow to make your mobile nail business thrive
Metta Francis, winner of Scratch Stars Mobile Nailist of the Year 2015 & 2017, reveals her top tips for fellow techs working on-the-move… Setting up as a mobile nail technician is relatively straightforward; you complete the relevant training, purchase products and equipment, get insurance and register as self-employed or as a company. You can then start working…
Read More#TRENDINGTUESDAY Katie Ru, Katie Ru Nail Design
We want to see the designs trending at your nail desk! Katie Ru, of Katie Ru Nail Design, reveals that summer floral designs have been a big hit with her clients during the heatwave that has hit the U.K. over the past few weeks. “With it being summer, floral designs have been very popular with…
Read MoreScratch Stars winners team up for salon venture
Sue Davies, who scooped the Services to the Nail Industry award at the Scratch Stars 2017, has opened the doors of her salon to session stylist, Stephanie Staunton, who will be providing support and nail treatments at the premises. Gorgeous Nail & Beauty Emporium in Bexley, Kent – a Scratch Stars award-winning salon, was opened…
Read MoreMANI MONDAY: Floral fancies
Begin the week the right way with some nail inspiration this mani Monday! Nail art doesn’t only call for dramatic enhancements that are embellished to the nines, but equally suits the short natural nail for a gentle and subtle take on the nail art trend. This nail design by LA-based editorial and campaign nail artist,…
Read MoreE-book launched by top tech to aid marketing efforts
Top tech and business owner, Sam Biddle, has launched an e-book to help you boost profit and client retention through marketing. Marketing Secrets for Hair, Beauty & Nail Professionals is available instantly for £12 via Kindle, Google Play and iBooks. “In this book and the course that supports it, I will teach you how to…
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