Posts by Sophie Nutt
Keep working space clean with Sienna X Wax Equipment Cleaner
Easily remove wax spills from heaters and hard surfaces with the Wax Equipment Cleaner from Sienna X. The odourless formula is suitable on all surface, including plastic and natural fibres, making it an effective all-round cleaner to keep equipment hygienic and clean to ensure your display always looks professional. Shop via www.sienna-x.co.uk
Read MoreHow to: cater to clients with a disability
As a salon owner, nail technician or mobile therapist, you want to open up your business to more customers and provide the best in treatments and experience; but are you making it easy and welcoming for those with a disability to choose you? According to disability charity, Scope, 13.9 million people in the UK live with…
Read MoreNail Gaga announces new brand ambassadors
Nail Gaga has announced welcomed three ambassadors to it’s team: Emma Fitzpatrick, Hayley Grobler and Francesca Sykes. Their role includes supporting Nail Gaga educators but also bridging the gap between that of nail technician and educator, as well as helping and advising on product applications and techniques. Through social media posts and videos, the new…
Read MoreLove Island 2018 saw British consumers spend more on beauty products
A recent Worldpay report has found that British consumers have pumped £100 million into beautifying themselves over the summer. Key summer highlights such as Love Island and the royal wedding have reportedly influenced consumers and contributed to the booming beauty industry in the UK. While the day of the royal wedding was quiet, the week…
Read More#TRENDINGTUESDAY Karen Brown, Sanctuary in the City
We want to see the designs trending at your nail desk! Karen Brown, of Sanctuary in the City, reveals that the French blend technique teamed together with a bold stiletto nail shape has been an extremely popular pairing with her clients recently. “French blends are so popular all year round and stiletto nails are so…
Read MoreMANI MONDAY: Think pink
Begin the week the right way with some nail inspiration this mani Monday! Is there such a thing as too much pink? At Scratch HQ, the answer is always no! We adore this pretty pink set created by Sophie Hudd, of Rainbow Nails, on natural nails. Sophie used Magpie Beauty Pandora Chrome, as well as…
Read MoreWhat I loved about my visit to Townhouse nail salon
Earlier this week, I had the pleasure of visiting Townhouse – a nail bar located just off Regent Street and only a hop, skip and jump away from Oxford Circus station. Describing itself as ‘London’s no. 1 independent luxury nail salon’ and a ‘premium nail studio’ that is ‘redefining clean and everyday luxury’, the Townhouse…
Read MoreTeenage beauty consumers dubbed ‘generation AVID’
Mintel has developed an acronym to identify the new generation of beauty consumers aged 16-20, who have grown up with the influence of beauty entrepreneurs such as Kylie Jenner and Zoella. The new acronym used to identify such consumers is ‘AVID’: Approaching adulthood, video drive, influencer aware and digital natives. Mintel has explained the acronym…
Read MoreAirbase make-up course now available at Capital Hair and Beauty
Airbase has expanded its introductory airbrush make-up course to selected Capital Hair and Beauty stores throughout the UK. The one-day workshop teaches the fundamentals of how to create the perfect base using the combination of the Airbase Ultra Foundation technology and lightweight, atomised application of the airbrush. Taught by a member of the Airbase Pro…
Read More#TRENDINGTUESDAY Danielle Powers, Danielle Jade Beauty
We want to see the designs trending at your nail desk! Danielle Powers, of Danielle Jade Beauty, reveals that tropical flower designs using the one stroke technique have been popular with her clients recently. “I feel this design has been so popular due to being in the peak of holiday season – tropical has been…
Read MoreMANI MONDAY: You got this
Begin the week the right way with some nail inspiration this mani Monday! Sometimes we need creative inspiration for nail work, constantly keeping our fingers on the pulse of new trends and design ideas; this week’s mani Monday, however, brings inspiration in the form of some good, old fashioned motivation. At this time in the…
Read MoreWHAT I’M WEARING: Kerrie Labrum
We want to see what you’re wearing on your nails! Talented tech, Kerrie Labrum, wears striking lime green stiletto design seeing encapsulated glitter and an ombre feature nail. “I created these nails using Team Gorgeous Acrylic Colour Powders in Juicy Green, Zesty Lemon, Honeycomb, Clear Candy and Glitterplanet Pre-Pinched Stiletto Nail Tips. I used colour…
Read MoreSam Biddle offers FREE nail art course with Sneak Peak Week
Sam Biddle, renowned tech and founder of Be Inspired, is giving nail professionals the chance to undertake a six-lesson nail art course for free with Sneak Peek Week. Taking place online from Monday 20 August – Friday 24 August, Sam Biddle will be providing live lessons to techs covering business growth and marketing, as well…
Read MoreBillie Faiers shares beauty tips and tricks as new brand ambassador for Kiss Products
We caught up with TV personality and reality star, Billie Faiers, after her recent appointment as the new brand ambassador for Kiss products… How did your partnership with Kiss come about? It all happened really naturally, I’ve always loved Kiss eyelashes and I’ve become such a fan of these nails now, especially the imPRESS range as it…
Read MoreCelebrity manicurist, Elle, reveals the reasons behind her love for the industry
As a manicure maven to the stars, Elle continues to attract attention on the red carpet with her nail creations. Scratch caught up with Elle to get an insight into the world of the tech trusted to hold the hands of the A-List… Introduced to the beauty industry at a young age, nails have always played a…
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