Business
How to gain nail clients with the SOS Beauty app
Connect with new customers in your area and fill your appointment slots with SOS Beauty, a mobile app that sends you client requests suited to your business. Designed for hair, beauty and aesthetics businesses, SOS Beauty puts the power in your hands to provide personalised quotes for services, which clients confirm with a payment. “Through…
Read MoreHow to attract men into the salon for manicures
The nail industry is dominated by female clients, but do you do enough to attract and welcome the growing male market? From mechanics, hairdressers and grooms to fathers of the bride and office workers, the male nail salon clientele is expanding. This seems to have been made more publicly accepted by celebrities such as Harry…
Read MoreImpostor Syndrome: What is it & do you have it?
Hair & beauty business coach, Maddi Cook of Boss Your Salon, shares top tips to elevate your offerings and enhance your profits. Boss Your Salon helps empower hair and beauty pros to price perfectly, set boundaries and grow without burnout, believing that business growth is for everyone. Maddi has worked with over 15,000 hair and…
Read MoreNail Tech Talk: Scarlett Senter of Scarlett Senter Nail Artist & Academy
Scarlett Senter of Scarlett Senter Nail Artist & Academy shares how she’s boosted her bottom line through the sale of press-on nails. Scarlett Senter, of Scarlett Senter Nail Artist & Academy, Norfolk, entered the nail industry in 2013, seeking a career that would work around her son. After spending time building her business and establishing…
Read MoreMeet Kaikura: The personal development app for beauty pros
Kaikura helps hair and beauty pros to identify and achieve short and long-term personal goals. Scratch chats to its founder, Steph Stevenson, former National Hair & Beauty Federation board member & owner of the award-winning HNB Salon & Spa in Poole… What inspired you to launch Kaikura? I founded Kaikura as in most professional careers,…
Read MoreHow to make the move to mobile nail work
Award-winning mobile nailist, Clare Woodcock of The Nail Club, shares practical pointers for starting nail work on a mobile basis… Do you want to make the move to working as a mobile nail pro, but you’re not sure how? As the Scratch Stars Mobile Nailist of the Year 2022, let me help you… You may have…
Read MoreTop tips for your Self Assessment from HMRC
The team at HMRC serves up advice for nail techs to help complete your Self Assessment… Whether you are new to Self Assessment or have been completing your tax return for many years, preparing your paperwork now can help avoid the unnecessary stress of leaving it until the last minute and will prevent you making…
Read MoreHow to manage quiet spells in the salon
Every beauty business will come across quiet periods of footfall and a common time for this can be right before the busy festive season. As savvy business owners, you must think of ideas that boost profits and productivity in such times, whenever your business may experience this. Boosting profits During the months that you know…
Read MoreWhat to look for when renting a nail space
With over 60% of people working in the hair and beauty industry reported to be freelance – and this figure increasing every year, the ways that techs and salon owners can manage their work pattern is changing. Renting a desk or space in a salon is switching up the sector. Why rent a space? “I…
Read MoreHow to reduce your beauty business costs & environmental impact
As the cost of living crisis forces many of us to reflect on how we can cut costs in our businesses, we’ve considered how to do so in a way that takes care of the environment, too. Here, we highlight simple ways to reduce waste as well as spend across a number of areas of…
Read MoreWhat is the Energy Bill Relief Scheme?
Energy costs for UK businesses, charities and public sector bodies will be cut, as the government has launched the Energy Bill Relief Scheme. The initiative follows PM Liz Truss’s 8 September announcement that businesses would receive a six-month support package for their energy bills. The scheme has been outlined by business secretary, Jacob Rees-Mogg, and…
Read More‘Free exposure’ doesn’t pay the bills… or does it?
If you’re a creative of some kind, whether a nail tech, educator or content creator, then you’ve probably come across the offer of exposure for free work. More often than not, this request comes from a successful, well established individual or business. The paradox is, if they are so successful, then why can’t and won’t…
Read MoreHow the Lisa & Lou initiative has helped my nail business make more money
Scratch chats to Louella Belle brand ambassador, Rachel Herar, about how online sales platform Lisa & Lou has helped boost her business. The initiative, named after Louella Belle founder, Lisa Crook, allows pros to retail products through the platform, giving them the opportunity to generate extra revenue through sales with commission earned on every product.…
Read MoreReport urges govt to ‘speed up’ licensing regime for non-surgical cosmetic procedures
The National Hair & Beauty Federation (NHBF) has welcomed a report this week from the Commons Health & Social Care Committee, which urges the government to speed up the introduction of the licensing regime for non-surgical cosmetic procedures. It is hoped that a stringent licensing initiative for treatments such as fillers, Botox, chemical peels, microdermabrasion,…
Read MoreFancy a £25k Business Boost? Simply Business launches grant for small businesses
Small business insurance provider, Simply Business, has announced its third iteration of the Business Boost grant of £25,000, offering UK small businesses financial support to continue their post-Covid recovery and navigate the current economic climate. UK CEO of Simply Business, Alan Thomas, comments: “Small businesses are built on big dreams, and we know finance plays…
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