Social Media: 6 tips for connecting with clients
It can be super easy to get stuck in a rut on social media, posting the same content and using the same techniques. However, changing it up, ensuring you are staying relevant and keeping up with social media trends whilst adjusting to the ever changing algorithms is a recipe for…
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The pros & cons of online nail education
Scratch chats to award-winning nail artist and brand ambassador for Georgie Smedley Group, Diana Pajeva, about the pros and cons of online learning in the nail industry. “When looking for the right online course, nail professionals should, first of all, check the the quality of the course and ask themselves…
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How does cuticle oil work?
How does cuticle oil work? Three nail experts explain why oils are a must-have for aftercare & nail maintenance… To examine how this nail care product works, first you must look at its target: the nail plate and surrounding skin. “Oil and moisture can travel through the nail plate in…
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Online Education: Jacqui O’Sullivan on the pros and cons
Award-winning nail specialist and educator, Jacqui O’Sullivan shares her thoughts on online education in the nail industry and where the future is taking us in terms of learning. What are the pros and cons of online education vs face to face? To both the educator and the learner? At the…
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Ways to help prevent & monitor beauty product allergies | The Beauty Bloggers
The Beauty Bloggers, aka Natalie Thompson & Rachel Jenkinson, share their patch testing tips & advice on preventing allergies in the salon.. Nat and Rach are ‘The Beauty Bloggers‘ and have over 21 years experience in the beauty sector between them. Their aim is to discuss real issues that beauty…
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How to reassure clients about salon safety post-Covid-19
When salons in the UK re-open, many clients may be quick to book nail and beauty appointments. However, there will be some that are still cautious about returning to the salon for their regular services. Sam Marshall, of The Beauty Guru in Media City, Salford, has shared her thoughts on…
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What extraction does my nail salon need?
Natasia-Louise James, of Vodex, shares her advice on why an extraction system is so essential and what should be taken in consideration when choosing one for your setup… “Having an extraction system that works both correctly and efficiently will not only provide you with cleaner air by removing airborne dust…
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Caring for feet: salon pedicure & homecare ideas
Let’s talk about the importance of footcare with expert advice from Katharin von Gavel, founder & CEO of Footlogix. A featured platform speaker and recognised educator in footcare, Katharin von Gavel holds degrees in podology, chiropody and pedorthics. She has taught advanced footcare for over 20 years across North America,…
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Want to create the perfect smile line?
Tracey Lee of Beauty2trs highlights her own course, which focus’ on the creation of the perfect smileline. If you’re looking to learn more about the tips & tricks to make beautiful sharp smilelines in gel, acrylic, acrygel or all three, check out the lessons ‘Create Your Perfect Smileline’. https://beauty2trs.com/classes/?product_cat=&author_id=&class-category=&lang=English&q=smileline How…
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5 Instagram actions to leave in the past
Stepping into a new year gives us time to reflect on our achievements and lessons learnt from the past, and realise exactly what we want to leave in 2021. Below are founder of Socialista Media, Anna Khanna’s top tips on what to leave in 2020 when it comes to your…
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How I cope as a nail tech in a national lockdown
Scratch chats to Millie Donovan, brand ambassador for SNA Professional & owner of MBeauty, about how she’s navigating lockdowns… This year has been a rollercoaster for everyone, with both highs and lows. There have been more highs for some and more lows for others, but the main thing is how we all got…
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How to perfect your nail treatment risk assessment
Hazel Dixon shares her expertise on risk assessments – what to consider, include and how to ensure your assessment is up to scratch. A risk assessment is the method used to identify hazards and risks that have the potential to cause harm, find ways to eliminate these or control them…
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How to motivate a nail & beauty team during lockdown
Thanh Vu, managing director of four Dream Nails salons, shares how she is keeping her staff members motivated & morale high during lockdown… Dream Nails employs 30 staff members across its salon network. It has always been my belief that the staff are the single most important reason behind the success…
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Why you need to approach your beauty business differently in 2021
Layla Tourh, MD of The Creative Beauty Group and founder of Beauty Boss HQ, an online platform dedicated to supporting beauty bosses in the running of their business, shares her top tips & words of wisdom… It’s time to switch up your ‘New Year, New Me’ approach The effects of lockdown may mean…
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Is your beauty course reputable? Here’s 8 ways to tell…
The team at Beauty Courses Online shares advice on choosing a reputable nail or beauty course… Unlike other industries in which poor practitioners can take some time to surface, a bad nail or beauty treatment is visible on a client straight away – so it’s hard to fake success. There…
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