Coronavirus: How to remain positive in times of adversity
Ruth Atkins, Salon System educator, shares an insight into remaining positive in times of adversity along with practical advice for techs… We are facing unprecedented times and it is very difficult to keep positive when businesses face closure, family and close friends are struggling with their health, worries about financial…
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Coronavirus: An update from NHBF
We are living through extraordinary times and our industry is facing weeks, if not months, of huge anxiety as the Coronavirus pandemic continues. Here, NHBF chief executive, Hilary Hall, shares an update on the organisation’s efforts… The NHBF is reacting rapidly to the developing situation, from putting out daily updates…
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Business considerations you need to make – despite closure due to coronavirus
For business owners, much of this week may have involved considerable time spent on hold on the phone. On hold to the landlord, local authorities, energy and water companies, business advisors, accountants and insurance companies, to name just a few. I took the decision on the first government recommendation on…
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Coronavirus: 10 ways beauty businesses can manage cash flow
Accounts expert & qualified nail tech, Ria-Jaine Lincoln, shares need-to-know business news & accounting advice for those in the beauty industry… The closure of businesses and lockdown presents an extremely difficult time for all, so it is more important than ever to understand and manage cash flow over the next…
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How to prevent nail crystals from falling off & ruining designs
Scratch puts the spotlight on the esteemed educators at Beauty2trs, the online platform for nail classes… This month: Hazel Dixon reveals how to apply & perfect crystal application About Hazel “For many years we’ve been able to follow Hazel Dixon’s journey,” comments the Beauty2trs team. “It was not difficult, as she was…
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Are you missing this trick on your social media pages?
As a nail professional, your clients come to you not only for your knowledge and skill, but also because of the experience. The friendship between technician and client becomes a big element of a client’s loyalty. Nail technique and skill is what may initially draw a client to your business,…
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7 ways to stay healthy at home
Dr Kuldeep Minocha, GP & cosmetic doctor at London-based Tempus Clinic, reveals 7 ways to stay healthy at home during the Coronavirus (COVID-19) outbreak. 1. Keep hydrated You and your family must all keep well hydrated by drinking plenty of clear fluids, warm or cold, it doesn’t matter. If…
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How to spot domestic abuse signs in clients
A staggering one in four women* will experience abuse from a partner or ex-partner at some time in their life, and two are killed each week. “They may be our clients, colleagues or our family and friends, so recognising the signs, offering a kind word and providing information on how…
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Coronavirus: how to soothe dry & sore hands from frequent hand washing
Rigorous hand washing and sanitising during this coronavirus pandemic can leave your hands feeling dry and sore. Author and skin healing expert, Hanna Sillitoe, offers Scratch readers some hand-saving tips that mean no one has to suffer or compromise on hygiene. Regularly and thoroughly washing your hands is one of…
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11 top tips for businesses during the coronavirus outbreak
Beauty business expert, Liz McKeon, says that now is the perfect time to work on your business. Below are her top 11 tips to navigate your way through coronavirus… Don’t be an ostrich by burying your head in the sand 2020 is a different world now – you need to…
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Coronavirus: Still London owner shares advice to techs facing salon closures
Shelly Elson, founder and creative director of Still London, explains why she made the decision to close the salon doors from Tuesday morning and shares advice to fellow techs facing similar difficulties… Closing any business is heart wrenching, even on a temporary basis, and the decision to close Still London…
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4 ways to stay in business
Now is the time to keep calm and remain professional, says Marian Newman. Here, the nail industry icon shares ways to stay in business during the current uncertainty… “It may feel like Armageddon is descending fast, but it will pass. The UK is a first world country and a relatively…
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Coronavirus: Practical steps for your nail business you can implement today
Multi award-winning mobile nailist, Metta Francis, shares a number of practical steps you can implement to reduce the impact of coronavirus on your nail business… Over the last few days, I have spoken to many nail/beauty professionals and business owners who are all feeling rather unsettled. Clients are cancelling appointments, events…
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Coronavirus: How to reassure salon & spa clients of good practice
Janan Saher, director of Aviva Day Spa in Luton, talks about the difficulties her business is facing due to COVID-19 and how she and her team are tackling hygiene issues… I’ve been reading so many negative and scary posts that I thought I would try and turn that around to give…
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Coronavirus: 7 ideas to help your business survive tough times
As nail technicians and beauty therapists, our customer appointments rely on face-to-face contact for us to perform our services and earn income. We are all aware of the impending detrimental effects that the current global pandemic of coronavirus (COVID-19) may have on our nail and beauty businesses. Now is the…
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