Male Nail Art Black Shirt Nail Artist Manicure

Males & their nails: the rise in colour choices & nail art

By Guest Writer | 11 August 2024

Following backlash team USA sprinter, Noah Lyles, received for sporting nail art in the Paris Olympics men’s 100m final, male manicures are a hot topic. Elaine Watson, global education director at Light Elegance, shares insight into how to tailor your treatments and support their nail needs… I was at the auto…

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Co Working Beauty Salon

Revealed: 4 benefits of co-working as a nail or beauty pro

By Lilly Delmage | 9 August 2024

Are you a freelance or mobile beauty professional considering renting a salon space? Yasin Alimam, founder & chief officer of HotPatch, a platform that connects beauty businesses and individuals with top-quality spaces to hire, shares insight on the benefits of co-working… “There are so many benefits for nail and beauty…

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Kamila Borowiec Ssas24

4 ways to speed up nail services – without compromising on results

By Guest Writer | 7 August 2024

Scratch Stars Social Media Star of the Year 2024, Kamila Borowiec, shares her advice… Are you ready to take your work to the next level? Let me help you out. By implementing my time-saving tips, you can be more efficient, enhance the overall customer experience and fit in more clients.…

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Nail Tech And Client

The 3 things you need to do to attract nail clients

By Jo Tompkins | 6 August 2024

There is so much advice out there about attracting clients, but the process doesn’t need to be complicated or drawn-out. You simply need to be able to do three things successfully: 1. Build an audience of potential clients. There is no point spending hours creating trending TikTok videos or Instagram…

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Nail Technician With E File Nail Desk

Looking for a job as a nail technician? Here are 5 tips for nailing the application process

By Michelle Brookes | 5 August 2024

Have you finished your nail course, and are looking for your first job in the professional sector? While many colleges and academies help with employability pointers, here are my top tips to nail your first application: 1. Create your CV. Your CV needs to be up-to-date, and feature information that…

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Feet Poses

6 feet poses to nail pedi photos

By Guest Writer | 4 August 2024

Footlogix, Artistic & Famous Names brand ambassador for Sweet Squared, Lily Lou Moore, explains how to master her six go-to feet poses for pedi photos… 1. One foot in front of the other With the client stood, ask them to put one foot in front of the other. I try…

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Discoloured Corroded Nail Tools

Here’s why nail tools discolour & corrode – & how to prevent this

By Katie Barnes | 3 August 2024

Maintaining high-quality nail tools is essential for delivering safe and professional nail services to clients. However, have you ever wondered why some of your nail tools – particularly metal ones – develop discolouration, tarnish and corrosion? Understanding the factors that contribute to these issues can help you prolong the lifespan…

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Nail Lamp

Nail product polymerisation: what it is & why you need to understand the process

By Dani Bailey | 31 July 2024

Dani Bailey, nail educator & recipient of The Shooting Star Award at the Scratch Stars Awards 2024, explains the polymerisation process… The invention of curable products was a big revolution for the nail industry. Client smudging their nails? Never again! Customers not being able to put their shoes on after a…

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Belinda judges ssas19

How to make the most of a nail competition

By Guest Writer | 29 July 2024

Belinda Price, OPI UK&I education & capability manager, reveals why you should enter nail competitions – and how to make the most of the experience… Entering nail competitions is a great way to grow your skillset and develop your business. It’s a way of assessing where you’re at, setting goals,…

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Ctpa sun care

CTPA shares advice on enjoying the sun safely this summer

By Guest Writer | 28 July 2024

With the weather heating up, it’s time to brush up on suncare do’s and don’ts. The Cosmetic, Toiletry and Perfumery Association (CTPA) offers guidance on how to stay safe in the sun this summer… Seek out shade, particularly between 11am and 3pm, when the sun is usually at its most…

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Katy Pottle Nail Colour Wheel

Colour theory: How to create harmonious & eye-catching nail art

By Katy Pottle | 26 July 2024

The World’s Star Nail Artist 2023, Katy Pottle, explores how the magic of colour theory can elevate your nail art designs… No matter what stage you are at on your nail journey, understanding how to play with colours can take your nail styles to the next level. Do you remember learning…

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Happy Nail Tech Client

How to create a loyal nail client base

By Guest Writer | 24 July 2024

Elaine Watson, global education director at Light Elegance, shares top tips to create a thriving nail business… Do you ever feel like you’re constantly hustling to find new clients, only to see them disappear faster than a rogue rhinestone after a wild night out? Don’t worry, you’re not alone. Building…

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Shutterstock feet beach sand

The UK heatwave: Is it affecting your nail products?

By Katie Barnes | 19 July 2024

Educator & award-winning nail technician, Katie Clark, reveals why hot weather may impact your nail products and services… Most techs will have noticed a difference in their L&P and gel systems at varied times, especially different temperatures and seasons, with changes being particularly noticeable during periods of very warm weather.…

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Emoji Etiquette In Saloons

Emoji etiquette: 4 ways to use emojis effectively in your beauty business

By Lilly Delmage | 17 July 2024

Emojis are small, visual icons used in online communications to convey or enhance a particular message, for example using a thumbs up (👍) to communicate you agree with something, or a sad face (😞) to show you are upset. But when should you be using emojis in your beauty business,…

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Nail Technician Client

Explained: the power of truly listening to your clients as a beauty pro

By Marie-Louise Coster | 16 July 2024

Session nail stylist, salon owner & educator, Marie-Louise Coster, shares the value of listening and retaining information shared by clients… Listening and hearing are the same thing aren’t they? Incorrect. I’m sure I’m not the only person whose partner hears what they say but doesn’t listen to it, therefore not absorbing…

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