Willow Academy launches The E-file Society to connect nail techs & boost knowledge
Are you an E-file tech that wants to surround yourself with like-minded E-file users, while boosting your product understanding? Willow Academy Ltd has launched The E-file Society: a judgment-free community space to help pros do just that. “The Society allows Willow to share knowledge with our customers, and provides members…
Meet HD Professional Nail Systems: a brand dedicated to raising standards via award-winning education & products
What should pros look for in a nail brand? Products that help to elevate artistry, high-quality education and a passionate team behind-the-scenes are key qualities – and HD Professional Nail Systems ticks every box. Founder, Hazel Dixon’s career stems 18 years and she has an awe-inspiring collection of over 100…
Want to elevate your nail art? Award-winning pro unveils memberships for all skill levels
The World’s Star Nail Artist 2023, Katy Pottle, has announced the Sparkle Squad: a membership programme to empower nail artists. “Having worked as a nail tech for over 22 years, I know firsthand the challenges and triumphs that come with mastering nail art, says Katy Pottle. “After winning The World’s…
Finding the perfect nail course: a guide by Scratch Stars Educator of the Year 2024
Scratch Stars Educator of the Year 2024, Melanie Lewendon, shares her top tips for finding the best nail courses to extend your skills.. Continual professional development is critical in any industry, the expert educator explains: “Techniques and products are constantly evolving, and it’s essential to stay updated. This not only…
Looking for a job as a nail technician? Here are 5 tips for nailing the application process
Have you finished your nail course, and are looking for your first job in the professional sector? While many colleges and academies help with employability pointers, here are my top tips to nail your first application: 1. Create your CV. Your CV needs to be up-to-date, and feature information that…
Considering employing a nail/beauty apprentice? Here’s what you need to know
The UK government’s Spring Budget at the start of March prompted dismay from industry bodies for its silence on support for apprentices. However, positive news came later in the month when the government announced plans to fully fund the cost of apprenticeships for small and medium-sized enterprises (SMEs). So, why…
How I spotted a sign of skin cancer on my salon client’s nail
Session nail stylist, salon owner & educator, Marie-Louise Coster, reveals how undertaking skin cancer awareness training benefitted a client… As nail techs, we provide a very personal service. The level of touch brings responsibility, because clients often share deeply personal things. We need to listen, and if asked, support clients…
Why are client consultations so important in the beauty industry?
A client consultation should be completed by every client before they receive a nail or beauty treatment. This consultation should be regularly reviewed to ensure that nothing has changed medically or personally. Often, I hear nail techs saying that they don’t do consultations, and this isn’t always because they are…
Points to consider before choosing a nail educator or training provider
Global business & beauty expert, Kim Ford, shares points to consider when choosing a nail or beauty training provider… When searching for a reputable educator, consider their qualifications and experience in the field. They should possess qualifications that demonstrate their expertise in the subject matter they teach, and you should…
Nail your social media snaps with nail tech photography class
Zsuzsanna ‘Susan’ Varga, a nail technician with over 15 years’ experience, has launched a photography course to support the posts of fellow pros. The four-hour masterclass, held at Susan’s Peterborough base, is designed to help techs take attention-grabbing photos of their salon nail work using their phones. It covers: Skin…
Lincoln beauty pro turns her hand to business coaching to support nail techs & therapists
Rebecca Atkin, a beauty business owner with over 8 years’ experience, has established a coaching programme to support self-employed beauty business owners. Helping others to reach their goals by drawing on her industry knowledge and experiences, Rebecca Atkin’s courses via The Positive Beauty Business Coach cover a range of topics,…
UK government to fully fund apprenticeships for small businesses
From 1 April 2024, the UK government will fully fund the cost of apprenticeship training for 16 to 21 year-olds in small and medium-sized enterprises (SMEs). Financed by a £60 million investment to enable up to 20,000 more apprenticeships, the decision follows calls by beauty industry bodies to introduce greater…
Daniel Thwaites Spa Group collaborates with Amethyst Trust to enhance cancer care training
Leading spa and wellness destination, Daniel Thwaites Spa Group, is elevating its cancer care training with the SATCC-approved Amethyst Trust, which specialises in the Amethyst Specialist Cancer Massage. Approved by the Standards Authority for Touch in Cancer Care (SATCC), the training with the Amethyst Trust offers a range of treatments…
Nail & beauty educators, here’s how to market your courses to create demand
Esteemed nail and beauty educators share their top marketing tactics to increase the demand for courses… Find your niche “Educators must figure out what their USP (unique selling point) is, so they can focus on and reap the rewards from marketing this quality. What is your key strength? What does…
Looking to enhance services & elevate treatments? Check out Sweet Squared’s CND™ Online Certification Programme
Sweet Squared has launched its CND™ Online Certification Programme, offering accessible and comprehensive professional training. Available to book from 12 February 2024, each 60-minute webinar showcases a specific CND™ system, offering in-depth insights and practical techniques to professionals. Participants will also gain access to exclusive promotions and receive a window…
Read the latest issue
