BUSINESS

Deaf conversation

5 ways to support deaf clients in the nail salon

By Scratch Staff | 6 May 2025

It is estimated that one in three people in the UK have hearing loss, highlighting the importance of making your nail space as comfortable and inclusive as possible for deaf people. Here are some methods to make your business more accommodating to clients who are hard of hearing… 1. PPE…

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Studex multi piercing

Multiple ear piercing: the beauty trend for 2025 & how to offer in the salon

By Guest Writer | 2 May 2025

Piercing equipment and training provider, Studex, shares information about three multi piercing techniques… “With multiple ear piercings becoming one of the biggest beauty trends of 2025, Studex is offering guidance on new piercing techniques, exclusive to Studex Piercing Partners,” says a spokesperson for the brand. “Not only are multi piercings…

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Ctpa allergy guidance

Artificial nails: 7 steps to reduce the risk of allergy

By Guest Writer | 29 April 2025

Caroline Rainsford, director of science at the Cosmetics, Toiletry & Perfumery Association (CTPA), shares practical ways to reduce allergy in the nail space… Acrylate monomers, which are the starting materials in liquid & powder (L&P) and UV/LED gel nail systems, can sometimes cause allergic reactions if they touch the skin.…

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How to become a Crystal Nails UK educator

By Scratch Staff | 29 November 2019

Timea Berridge, nail technician and now Crystal Nails UK educator for Nottingham, shares her experience of the brand’s educator course… “Hi, my name is Timea and I have been working as a nail technician for a number of years. After seeing the opportunity to become a Crystal Nails UK educator,…

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Christmas stock

How to manage stock this Christmas

By Sophie Nutt | 28 November 2019

When it comes to selecting your seasonal stock, preparation and a plan is key. “At this time of year, Christmas shopping is at the forefront of everyone’s minds,” explains Rachel Cock, Salon Services’ commercial director. “It’s the perfect time to push your retail offering as gifts for your customers to…

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How to jazz up your retail display this Christmas

By Sophie Nutt | 27 November 2019

Never underestimate the power of an eye-catching and enticing seasonal retail display! Investing in festive decorations is something that has proven to be key in boosting business performance during the Christmas period. Christmas Tree World has revealed that 59% of UK consumers surveyed would spend more money in a leisure…

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Winter tanning

How to maximise tanning treatment bookings this party season

By Scratch Staff | 26 November 2019

The experts at Sienna X explain why you should plan your marketing to maximise party season tanning… “Now is the perfect time to start planning for the upcoming Christmas season and think about how you can maximise appointments over the coming months. “Talk to your clients and use the run up…

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Katie barnes correct position 1

Why & how to take care of yourself at the nail desk

By Katie Barnes | 25 November 2019

Many nail techs go home after a long day with aches and pains in their hands, shoulders and back. A tech’s hands are vital for performing the job, yet too many of us often neglect caring for them as we should. Proper posture and improved ergonomics can help reduce these…

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Gift

How to boost voucher sales during the Christmas period

By Scratch Staff | 23 November 2019

Liz McKeon, beauty business expert at www.lizmckeon.com, reveals her top tips for boosting voucher sales… The Christmas Season is always an opportune time of the year to make some profit for your beauty salon or spa and to increase beauty retail sales. Selling gift vouchers or gift cards is a great way…

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