BUSINESS

Scarlett Senter Embellishments

7 tips for working with nail embellishments

By Scratch Staff | 16 August 2025

Adorning nails with 3D embellishments adds dimension to designs, allowing you to transform plain styles into striking looks. 7 nail stylists offer adhesion and application advice… Lead nail tips by Scarlett Senter (@scarlett_senternailartist). 1. “Practice wearing embellished designs on your own nails, as this will help you to learn a…

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December christmas calendar

Nail pros, here’s why opening your Christmas diary too early can cost you

By Hannah Beth Clayton | 15 August 2025

Nail business mentor, Hannah Clayton, shares lessons learned from Christmas diary chaos… Every year, as the summer sun is still shining, clients start asking the same thing: ‘When are you opening your Christmas diary?‘ For years, I used to cave at the pressure of releasing appointments, thinking I was clever.…

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left handed nail tech katie barnes

Left-handed nail tech? Here’s how to adapt your tool kit

By Katie Barnes | 13 August 2025

It is assumed that when working left-handed, you just work the opposite way. But if you are leftie, you will know this is a myth. The majority of the population is right-handed, and so the majority of nail products and techniques are tailored to right-handed techs. Having to adapt to…

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The gel bottle work life balance blog

TGB Insider: How to strike a balance between work & parenthood

By Scratch Staff | 10 April 2019

The Gel Bottle Inc team offer advice for nail techs in the first in their blog series for Scratch… A work/life/family balance is something most of us pursue in our lives, but never seem to quiet nail down completely. In today’s world, we’re constantly bombarded by social media telling us…

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Newton wood epsom salt

Why add salts to your pedi soaks

By Kat Hill | 6 April 2019

Pedi season is here! Here, Anu Jarvinen, of Newton Wood shares the benefits of incorporating soaks infused with salts into your service… “Start your pedicure with a proper long soak. I would recommend Newton Wood Epsom Salt crystals to create a luxurious, health and therapeutic soak. “You could also add essential oils…

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Metta francis eatow

Why it’s important to attend beauty industry events

By Metta Francis | 4 April 2019

A nail professional is constantly seeking information about upcoming nail trends and innovations. It’s equally – if not more – important to keep your industry knowledge and business skills up-to-date to ensure longevity in your career. Attending workshops and events is a fantastic learning and networking opportunity and also contributes…

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Untitled design

How to create fashion week nail art trends in the salon

By Sophie Nutt | 4 April 2019

Helena Linsky, co-director at Q61 Nail and Beauty Studio, reveals her top nail trends for spring/summer 2019 as seen at fashion week and tips on how to incorporate them into salon life. GILT TRIP Rodarte kicked off the bacofoil-effect trend, with models at its Spring/Summer ‘19 Fashion Week show sporting…

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Samantha sweet money

Points to consider before purchasing nail products

By Scratch Staff | 3 April 2019

Samantha Sweet, co-founder of nail & beauty distribution & education company, Sweet Squared, offers advice for those looking to enhance their professional nail kit… When buying professional products, you should be looking for a company that asks questions such as what certificates you have. If you don’t have certificates, does…

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Katie barnes nails encapsulation

How to ace encapsulation in L&P & gel nails

By Katie Barnes | 2 April 2019

Encapsulation, also referred to in the nail industry as ’embedding’ is the action of enclosing something in or as if in a capsule, for example in-between two layers of nail products like L&P or gel. The possibilities of what you can encapsulate are endless; from conventional nail items such as…

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