BUSINESS

Scarlett Senter Embellishments

7 tips for working with nail embellishments

By Scratch Staff | 16 August 2025

Adorning nails with 3D embellishments adds dimension to designs, allowing you to transform plain styles into striking looks. 7 nail stylists offer adhesion and application advice… Lead nail tips by Scarlett Senter (@scarlett_senternailartist). 1. “Practice wearing embellished designs on your own nails, as this will help you to learn a…

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December christmas calendar

Nail pros, here’s why opening your Christmas diary too early can cost you

By Hannah Beth Clayton | 15 August 2025

Nail business mentor, Hannah Clayton, shares lessons learned from Christmas diary chaos… Every year, as the summer sun is still shining, clients start asking the same thing: ‘When are you opening your Christmas diary?‘ For years, I used to cave at the pressure of releasing appointments, thinking I was clever.…

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left handed nail tech katie barnes

Left-handed nail tech? Here’s how to adapt your tool kit

By Katie Barnes | 13 August 2025

It is assumed that when working left-handed, you just work the opposite way. But if you are leftie, you will know this is a myth. The majority of the population is right-handed, and so the majority of nail products and techniques are tailored to right-handed techs. Having to adapt to…

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Beauty bloggers software

Booking software vs. the paper diary | The Beauty Bloggers

By Guest Writer | 19 February 2021

The Beauty Bloggers, aka Natalie Thompson & Rachel Jenkinson, discuss beauty booking systems & what works for their needs… Nat and Rach are ‘The Beauty Bloggers‘ and have over 21 years experience in the beauty sector between them. Their aim is to discuss real issues that beauty professionals face. Passionate and hard-working, the…

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Pure nails acrylic 1200

How-to: L&P acrylic with Halo

By Guest Writer | 19 February 2021

Tina Bell, head of education for Pure Nails & owner of Totally Polished Academy, shares how to create an L&P nail using Halo’s L&P acrylic system… L&P acrylic enhancements maintain their popularity with clients due to the length L&P can achieve, its strength and its durability. However, without the correct training and guidance,…

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Maddie regan

How to create a successful salon team

By Guest Writer | 19 February 2021

Maddie Regan, Scratch columnist & top tech at 81 Rose Garden, share her top tips for ensuring your salon staff are a happy, successful team… Effective teamwork is something that every organisation should strive for and is particularly important in the salon business. During my time at 81 Rose Garden,…

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The massage company charlie thompson sme national business awards

The Massage Company founder scoops award for Lockdown Leadership

By Scratch Staff | 19 February 2021

Charlie Thompson, founder & managing director of the nationwide network of franchise massage studios, The Massage Company (TMC), during 2020, has been awarded the Lockdown Leader accolade for the support and guidance he provided to his team, franchisees and customers during the pandemic. The SME National Business Awards recognised that…

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Social media detox lead

Do you need a social media detox?

By Kat Hill | 18 February 2021

The pressures of social media can impact our wellbeing – some times more than we even realise. So, is it time to disconnect? Amy Martin, owner of AMB STUDIO & Georgie Smedley Group brand ambassador, based in the Scottish Borders, shares her thoughts… ‘Having goals & ambition is great –…

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Nail brushes

How to prepare new nail brushes for use

By Katie Barnes | 16 February 2021

You may notice that when you purchase a new brush for nail services, the bristles are stiff and contain a white residue. This residue is Arabic gum, a starch film. All manufacturers make brushes with this gum to protect and keep your brush in shape in transit and before use.…

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