BUSINESS
Scratch Stars Educator of the Year 2025 shares secrets to nail industry success
Michelle Brookes is an award-winning nail technician & educator who won Scratch Stars Educator of the Year for the second time in July. She tells Scratch what makes a good educator, how her processes have evolved and what’s next for her career… “Winning the Scratch Stars Educator of the Year…
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How to beat feelings of overwhelm as a beauty business owner
Scratch columnist & beauty business and mindset coach, Zaara King, shares wellbeing advice… Hey beauty pros! At this point of the year, I wonder: have you had a ‘wobble’? I’m guilty of letting things get on top of me during the summer months because my children are home from school, the business…
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Master ‘nailfies’ as a nail tech with these expert photography tips
Check out this guide for nail pros who want to capture high-quality nail photos. First impressions matter. Blurry, dark or low-resolution photos can make it difficult for people to properly appreciate your nail creations, which could impact whether they decide to book an appointment. So, it’s crucial that your marketing…
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Cash in on taking card payments for your services with these tip from Helen Prowse, head of communications at Square UK… “Take some time to think about when you’ll take card payments – in person, in a shop, on the move, over the phone, or on the web – and look…
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PPE (Personal Protective Equipment) is equipment that will protect you against health or safety risks while performing your job. This has always been a requirement of COSHH (Control of Substances Hazardous to Health) for nail techs and in the current pandemic, it is also required to protect you, your workers…
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Scratch gathers guidelines from across the industry for what should be considered for when you & your clients set foot back into your business… The government’s Keeping workers and clients safe during COVID-19 in close contact services guidelines state: You must maintain social distancing in the workplace wherever possible. When providing…
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Scratch gathers guidelines from across the industry for what should be considered for when you & your clients set foot back into your business… Following your risk assessment, you need to thoroughly clean and title your premises. Not only is this good health & safety practice, but will reassure your…
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Scratch gathers guidelines from across the industry for what should be considered for when you & your clients set foot back into your business… When you have the official go-ahead to reopen your business and you’re confident that you have taken all necessary safety measures, you will need to communicate…
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Scratch gathers guidelines from across the industry for what should be considered for when you & your clients set foot back into your business… “Effective infection control is paramount to minimising the risk of the spread of harmful diseases/bacteria/viruses etc.,” notes BABTAC’s Back To Work Guidelines. “By understanding the processes…
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