COLOUR FOCUS

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Don’t miss out on the butter nails trend loved by celebs: here’s 28 mani ideas

By Scratch Staff | 10 July 2025

Butter nails are all over our socials, serving as the perfect hue for the spring and summer months. We’ve rounded up manicures boasting the muted yellow shade to inspire, courtesy of nail pros on Instagram…

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Milky white nails

44 milky white nail ideas for an on-trend & elegant manicure

By Scratch Staff | 1 July 2025

Milky white nails, also referred to as coconut milk nails, are a softer alternative to bright white nails. Use sheer, creamy hues to create the ultimate milky mani. Check out our roundup of milky white designs from nail pros on Instagram…

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Coral nails: Get inspired with 19 designs using the trending summer colour

By Lilly Delmage | 6 June 2025

Seeking a vibrant colour for your summer nails? Coral is proving to be a popular choice at the nail desk. Blending orange, pink and red tones, clients can find a shade of coral that best suits them – whether bold and bright, or pastel and muted. This makes it a…

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Confident nail salon owner

Why confidence is key to your beauty business’ success & how to build it

By Hannah Beth Clayton | 22 July 2025

Nail educator & business mentor, Hannah Clayton, shares the importance of confidence as a beauty pro… When beauty professionals come to me struggling with content, visibility or lack of bookings, it nearly always boils down to one thing: confidence. Confidence is the foundation for organic growth. It’s what allows you…

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Seaside styles stun in nail art contest: check out 55 entries & winner

By Rebecca Hitchon | 22 July 2025

The winner of Scratch’s monthly salon-style nail art contest for July has been announced as Bethany Allen of @goodwithabrush. In a showcase of talent, UK&I techs created nail designs inspired by theme, Seaside Styling, in the bid to win a Halo prize courtesy of Pure Nails. Entries were judged by Tina Bell, head…

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Nail expert: the importance of parallel sidewalls for a beautiful nail finish

By Katie Barnes | 21 July 2025

Award-winning nail technician & Katie Barnes Tool Range & Education founder, Katie Clark, offers insight… Parallel sidewalls start at the cuticle zone and end at the free edge. They mirror each other and help to give a nail enhancement a slim and slender appearance. The term, ‘parallel sidewalls’, is frequently…

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60 chrome nail ideas to help you stay on-trend in 2025

By Scratch Staff | 20 July 2025

Chrome styling has dominated the nail scene for a long while now, and isn’t going anywhere. Check out our pick of versatile design inspiration, from gleaming, natural looks to eye-catching masterpieces, to help you achieve the nail trend…

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What are guava nails: the fruit-inspired summer trend loved by Vanessa Hudgens?

By Rebecca Hitchon | 18 July 2025

Fruit nails have been dominating our social media feeds this summer – but there’s one fruit in particular that’s making a big impact on the nail world, and that’s the guava. For those that don’t know, guava is a fruit native to Central and South America, Mexico and the Caribbean.…

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Summer nail art tutorial: blooming French tips & hibiscus flowers

By Guest Writer | 18 July 2025

Scratch Stars Gel Polish Stylist of the Year finalist 2025, Carrie Williams, shares a step-by-step guide for this summer style, featuring blooming effects at the tips and hibiscus flowers.

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