COLOUR FOCUS
Don’t miss out on the butter nails trend loved by celebs: here’s 28 mani ideas
Butter nails are all over our socials, serving as the perfect hue for the spring and summer months. We’ve rounded up manicures boasting the muted yellow shade to inspire, courtesy of nail pros on Instagram…
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44 milky white nail ideas for an on-trend & elegant manicure
Milky white nails, also referred to as coconut milk nails, are a softer alternative to bright white nails. Use sheer, creamy hues to create the ultimate milky mani. Check out our roundup of milky white designs from nail pros on Instagram…
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Coral nails: Get inspired with 19 designs using the trending summer colour
Seeking a vibrant colour for your summer nails? Coral is proving to be a popular choice at the nail desk. Blending orange, pink and red tones, clients can find a shade of coral that best suits them – whether bold and bright, or pastel and muted. This makes it a…
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Brush-on builder gel is an ever-popular request at the nail desk – but what is it, and when should it be used? Brush-on builder gel is a more convenient variation of traditional builder gels, which are housed in pots. Packaged in a bottle with an integrated brush, the product allows…
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Check out entries to the 2 July 2025 nail art challenge from Scratch, in which techs were tasked with creating a design to fit the theme: The Scratch Stars Party 2025. Each nail style was submitted via Instagram or Facebook using #ShowScratch #CreativeChallenge. Follow Scratch on Instagram and Facebook for future Creative Challenges – launching every other Wednesday.
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What screams summer more than ice cream? Nail enthusiasts are taking inspiration from the refreshing treat for nail art, with designs featuring sprinkles, syrup and waffle cone patterns. Scroll to browse ice cream-inspired manicures that are almost good enough to eat!
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Natural nail specialists share tips for nail biting and picking clients… Why do people bite and pick at their nails and skin? “Nail biting, also known as onychophagia, and skin picking and biting, named perionychophagia, are habits associated with stress, anxiety and compulsive disorders,” explains Lucy Price-Marshall, Scratch Stars Natural…
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The British Beauty Council has published its Value of Beauty report 2025, revealing a significant increase in the personal care sector’s GDP contribution and workforce. The annual report, compiled by Oxford Economics and commissioned by the British Beauty Council, is designed to highlight the economic impact of the UK personal…
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Want to boost your engagement and connect with more people on social media? Check out expert tips from online nail stars… “We all have unique life experiences, tastes and aesthetics, and we process beauty differently, so it’s important to post content that is unique and shows your style.” – San…
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