COLOUR FOCUS

Milky white nails

40 milky white nail ideas for an on-trend & elegant manicure

By Scratch Staff | 4 April 2025

This softer alternative to bright white nails uses sheer, creamy hues to create the ultimate milky mani. Check out our roundup of milky white designs from nail pros on Instagram…

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Don’t miss out on the butter nails trend: here’s 35 designs for inspiration

By Lilly Delmage | 20 March 2025

Butter nails are all over our socials, serving as the perfect hue for the transition into the warmer months. With pastels booming in popularity this spring, we’ve rounded up 35 manicures boasting the muted yellow shade for your spring manicure inspo…

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60 green nail designs that are trending right now

By Scratch Staff | 14 March 2025

Green nails have been dominating our social media feeds, and show no signs of going anywhere anytime soon! Check out our roundup of trending designs below…

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Feb25 Low Res Cover Scratch For Web

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Scratch Snap Aug 24 Winner Announced

WINNER ANNOUNCED: Scratch Snap August 2024

By Rebecca Hitchon | 19 August 2024

The winner of Scratch’s monthly nail art challenge for August has been announced as Benita Bimsaite. In a showcase of talent, techs created nail designs to fit theme, Carnival Claws, in the bid to win a prize from Keysie. Entries were judged by Keysie business development manager, Sarah Thomson, and Scratch senior news &…

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August 24 Scratch Snap Entries

Celebrate carnival with the 44 nail designs entered into August’s Scratch Snap comp

By Rebecca Hitchon | 19 August 2024

The winner of Scratch’s monthly nail art challenge for August has been announced as Benita Bimsaite. In a showcase of talent, techs created nail designs to fit theme, Carnival Claws, in the bid to win a prize from Keysie. Entries were judged by Keysie business development manager, Sarah Thomson, and Scratch senior news &…

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6 hand poses for picture-perfect nail photos

By Guest Writer | 18 August 2024

Scratch Stars Gel Polish Stylist of the Year 2022, 2023 & 2024, Jiak Hing, explains how to master her six go-to hand poses for nail photos… 1. Relaxed claw Place the back of one hand against a flat surface and position the camera facing the nails, 45 degrees above and…

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Sumup Small Beauty Business Optimistic

Revealed: 76% of small beauty businesses report feeling optimistic about future growth

By Lilly Delmage | 18 August 2024

Research by SumUp has found that almost 80% of small beauty businesses feel confident about their future performance, with 48% expecting to perform well, and an additional 28% expecting significant growth. The global fintech company investigated the current confidence levels of UK small business owners and decision makers, as the…

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Cocktail Nails

Crazy for cocktails? Get nails summer holiday ready with these sweet beverage-inspired manicures

By Lilly Delmage | 17 August 2024

Piña Coladas, Mojitos, Spicy Margaritas… must we go on? Summer holidays bode the perfect opportunity to relax on the beach with a sweet beverage in hand, but why stop there? Here’s a roundup of nail enthusiasts who have taken their love for cocktails to another level, flaunting their favourite drink…

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Calculating Money

Revealed: hair & beauty pros’ average income isn’t enough to cover cost of living

By Rebecca Hitchon | 17 August 2024

Many UK hair and beauty pros are not earning enough to cover personal and business costs. These are the results of the first annual pricing survey by Boss Your Salon, which offers pricing, marketing and mindset support to industry professionals. With insight gathered from over 1,200 respondents using Boss Your…

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