EVENTS
Important May dates for your nail & beauty business marketing
Get your business’ marketing content prepared for the month of May, with our roundup of dates to note… Skin Cancer Awareness Month Educate clients on the importance of protecting their skin by sharing the Protect and Check campaign from UK skin cancer charity, Skcin, and the Sun Protection Campaign from…
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Nails inspired by spring trends: see 94 entries & winner of nail art comp
The winner of Scratch’s monthly nail art contest for April is Katarzyna Korzeniak of @katessimplynails. In a showcase of talent, techs created nail designs inspired by theme, Your Favourite Spring Trends, in the bid to win a prize from Andreia Professional. Entries were judged by Sara Pinto, Andreia Professional product director, and Scratch deputy editor,…
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Inside look: Nail Beauty Congress & Championship 2025, Belgrade, Serbia
The landmark event highlighted industry advancements, expertise and hosted the first Serbian nail competition in nine years, while raising the region’s industry profile and standards, writes Alex Fox… The Nail Beauty Congress & Championship, held in Belgrade, Serbia, in April, was a historic event that brought together nail professionals and…
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Read the latest issue
Following a pandemic postponement & a shift in the judging process – the Scratch Stars Awards winners 20/21 have been announced! The reveals were made live at the Scratch Stars Party on Sunday 25 July, held at London cabaret club, Proud Embankment. The evening, hosted by Scratch’s Alex Fox and…
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The winner of Scratch’s monthly nail art challenge has been announced as Jodie Evans. In a showcase of talent, techs stepped up to the Scratch Snap challenge for June & created nail designs inspired by ‘Marvellous Monochrome’ in the bid to win a prize from Nailchemy. Judged by Scratch‘s news & features writer,…
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To coincide with the launch of the Light Elegance Zippy Gen2 e-file, Sweet Squared has launched online e-file education and will be hosting e-file education at its multiple training centres later this year. “E-filing is an amazing skill to speed up your services and enhance your business,” says Sweet Squared…
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A nine-year-old girl called Esme, who is fighting acute myeloid leukaemia, and her dad, Richard have launched ‘Esme’s Man-icure Challenge’ to help raise money for Young Lives vs Cancer. After being diagnosed with cancer in March 2021, Esme’s dad, Richard let her paint his nails in bold and bright colours…
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On the 6 August 2021, Bournemouth-based nail professional Lauren McBride of Get Nailed, will attempt to set the record for the Longest Artificial Nail Painting Marathon for The Guinness Book of Records. An exciting proposition, Lauren reveals just what she’s trying to achieve during the event. “My aim is to…
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“The Online competition Nailympia Live is a way to save the beauty industry in the current global pandemic,” cites organiser Viktoria Prihodko. “The global nail service market is adapting and the last six months have been a severe test for the entire beauty industry. The beauty industry is one of…
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