MOVERS & SHAKERS

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Important May dates for your nail & beauty business marketing

By Lilly Delmage | 30 April 2025

Get your business’ marketing content prepared for the month of May, with our roundup of dates to note… Skin Cancer Awareness Month Educate clients on the importance of protecting their skin by sharing the Protect and Check campaign from UK skin cancer charity, Skcin, and the Sun Protection Campaign from…

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Nails inspired by spring trends: see 94 entries & winner of nail art comp

By Rebecca Hitchon | 28 April 2025

The winner of Scratch’s monthly nail art contest for April is Katarzyna Korzeniak of @katessimplynails. In a showcase of talent, techs created nail designs inspired by theme, Your Favourite Spring Trends, in the bid to win a prize from Andreia Professional. Entries were judged by Sara Pinto, Andreia Professional product director, and Scratch deputy editor,…

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Inside look: Nail Beauty Congress & Championship 2025, Belgrade, Serbia

By Alex Fox | 24 April 2025

The landmark event highlighted industry advancements, expertise and hosted the first Serbian nail competition in nine years, while raising the region’s industry profile and standards, writes Alex Fox… The Nail Beauty Congress & Championship, held in Belgrade, Serbia, in April, was a historic event that brought together nail professionals and…

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NOVALASH announces UK brand ambassadors

By Kat Hill | 17 February 2017

NovaLash has announced its LASHoff finalists as UK brand ambassadors. For the first time ever, the annual NovaLash LASHoff competition opened its doors in the UK and Ireland. This year saw two  UK  lash artists reach the final stage of the competition. Kate Baxter, from The Dolls House in Inverness, and Sarah-Anne…

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THE CREATIVE Beauty Group to enter colleges

By Helena Biggs | 15 February 2017

Kelly Rawlings, the new education emissary for The Creative Beauty Group, is to introduce college students to the company’s different brands. Starting in March, Kelly will be teaching techniques from systems including Lashnv™, a lash lift system, and Entity Dip and Buff. Discover more about the systems via www.thecreativebeautygroup.co.uk

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CND™ nails shine at Jeremy Scott show

By Kat Hill | 13 February 2017

CND™ teamed up with designer, Jeremy Scott, to create a striking look for his Fall/Winter runway at New York Fashion Week. After nearly a decade-long hiatus, CND™ was reunited with Jeremy Scott. This season also marked the official kickoff of CND™ ’s partnership with new Creative Ambassador and long-time Jeremy…

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GATHER NAIL ART ideas at OPI’s SS17 Trend Tour

By Helena Biggs | 10 February 2017

OPI has announced the return of its Trend Tour to two new venues in London and Manchester. Led by OPI guest artist and brand ambassador, Sophie Harris-Greenslade, each one-day event will reveal the latest nail art trends and how to create them. Sophie will be using OPI’s stunning Fiji collection and offer…

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STARRY NAIL ART worn by models for TommyxGiGi runway show

By Helena Biggs | 9 February 2017

It’s an event that’s taken Instagram by storm, and the paps were out for the TommyxGiGi show in Venice Beach, California. The collaboration is the second between model, GiGi Hadid, and Tommy Hilfiger, and reveals a sporty, beach ethos for spring 2017, and GiGi opened the show in a crop…

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SIMON JERSEY to dress Team GB for Winter Olympics

By Helena Biggs | 9 February 2017

Simon Jersey, a leading uniform supplier to the beauty industry, has been chosen to supply Team GB with its formalwear for the 2018 Winter Olympics. Having dressed the team for last year’s Olympic games in Rio, the brand has been asked once again to provide contemporary formalwear that will be…

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