MOVERS & SHAKERS
Important May dates for your nail & beauty business marketing
Get your business’ marketing content prepared for the month of May, with our roundup of dates to note… Skin Cancer Awareness Month Educate clients on the importance of protecting their skin by sharing the Protect and Check campaign from UK skin cancer charity, Skcin, and the Sun Protection Campaign from…
Read MoreNails inspired by spring trends: see 94 entries & winner of nail art comp
The winner of Scratch’s monthly nail art contest for April is Katarzyna Korzeniak of @katessimplynails. In a showcase of talent, techs created nail designs inspired by theme, Your Favourite Spring Trends, in the bid to win a prize from Andreia Professional. Entries were judged by Sara Pinto, Andreia Professional product director, and Scratch deputy editor,…
Read MoreInside look: Nail Beauty Congress & Championship 2025, Belgrade, Serbia
The landmark event highlighted industry advancements, expertise and hosted the first Serbian nail competition in nine years, while raising the region’s industry profile and standards, writes Alex Fox… The Nail Beauty Congress & Championship, held in Belgrade, Serbia, in April, was a historic event that brought together nail professionals and…
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Talented tech and educator, Michelle Brookes, has been awarded Brillbird Distributor of the Year for the second year in a row. Serving the north east and Midlands, Michelle is dedicated to bringing the products into the hands of fellow pros and teaching correct use and techniques. “I feel so proud…
Read MoreHessian, latex and VINYLUX™ hues rocked the runway on Monday, as Team CND™ lent expertise and creative vision to the Vivienne Westwood AW17/18 presentation at London Men’s Fashion Week. The dame personally approved the nail concepts courtesy of Marian Newman for CND™ for the ‘ecotricity’ themed show, and Scratch ed,…
Read MoreTop tech Kelly Christie and her Angus-based salon, Jewels Not Tools By Kelly, recently scooped Best Nail Salon at the Angus Business Award. Previously featured in Scratch Magazine, the now CNDTM Grand Master is celebrating a successful career in nails, despite a horrific car crash in 2006 that left her…
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