MOVERS & SHAKERS
Important May dates for your nail & beauty business marketing
Get your business’ marketing content prepared for the month of May, with our roundup of dates to note… Skin Cancer Awareness Month Educate clients on the importance of protecting their skin by sharing the Protect and Check campaign from UK skin cancer charity, Skcin, and the Sun Protection Campaign from…
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Nails inspired by spring trends: see 94 entries & winner of nail art comp
The winner of Scratch’s monthly nail art contest for April is Katarzyna Korzeniak of @katessimplynails. In a showcase of talent, techs created nail designs inspired by theme, Your Favourite Spring Trends, in the bid to win a prize from Andreia Professional. Entries were judged by Sara Pinto, Andreia Professional product director, and Scratch deputy editor,…
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Inside look: Nail Beauty Congress & Championship 2025, Belgrade, Serbia
The landmark event highlighted industry advancements, expertise and hosted the first Serbian nail competition in nine years, while raising the region’s industry profile and standards, writes Alex Fox… The Nail Beauty Congress & Championship, held in Belgrade, Serbia, in April, was a historic event that brought together nail professionals and…
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Read the latest issue
The National Hair & Beauty Federation (NHBF) has launched Survive & Thrive: a transformational programme designed to help professionals navigate challenges and opportunities in the sector. The programme, unveiled at an event in London on 27 January, provides businesses with tools including budget impact calculators, pricing strategy guides, employment support resources…
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The founders of professional nail brand, Nail Order, have launched Nail On Sunday: a podcast dedicated to discussing important topics for nail techs. A new episode goes live every Sunday. Topics discussed so far include: How to maximise your earnings as a nail tech. How to use social media to…
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Nail pros & business owners: it’s time to show off your sparkle and celebrate your strengths in the sector’s most prestigious awards event! It’s the ultimate celebration of creativity, passion and dedication to client care: the nail sector’s equivalent to the Oscars has returned for a 13th year – and…
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Nail brand, CND™, has introduced Team Eurasia: a group of four dynamic education ambassadors and nail professionals who will support fellow techs and CND™ distributor partners across the region. To support the brand’s aim to foster career growth for its education ambassadors, CND™’s Team Eurasia will facilitate events, represent CND™…
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The first museum in China dedicated to nail art is to open in the Jiading District, Shanghai, in May 2025. Established by industry veteran, Ms. Kimi Zhang Tao, and powered by nail brand, Muzer, The China Nail Art Museum will not only be a space for showcasing nail art, but…
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Miami has long been a hub for creativity, fashion and vibrant cultural expression, and on 8 December 2024, as part of the Art Basel annual art fair, it hosted The Nail Art Exhibition. Curated by celebrity nail artist, Kleopatra Tsompani, and powered by Booksy, it featured work by 16 nail…
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