THE LATEST NEWS & FEATURES

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Why An Influencer Could Be Good for Business

By Alex Fox | 30 December 2020

 It’s a big buzzword – but what in fact are ‘influencers’ and how can they benefit your business? Scratch speaks to DAVINA KUMAL, PR and influencer relations manager at Forma…

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TECH TALK: Claire Stark of Claire Stark Nails

By Callie Iley | 30 December 2020

Scratch chats with Claire Stark of Claire Stark Nails about her career goals and top tips for aspiring techs. What is your all-time favourite nail product? My all-time favourite nail…

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Win 1-2-1 Competition Training with Kupień

By Alex Fox | 29 December 2020

Having experienced a hugely successful year winning online nail competitions during 2020, impassioned nail artist & Nail Harmony educator, Monika Kupień wants to give back. Monika explains, “I want to…

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The GelBottle Inc hosts awards for nail pros

By Chloe Randall | 29 December 2020

The GelBottle Inc. celebrate all nail pros and techs’ excellence by hosting their first ever award ceremony. The virtual awards ceremony took place on Monday 21st December 2020 and was divided into six categories covering…

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#NowTrending: Fishnets, flames & marbles by Sophie Pritchard

By Callie Iley | 29 December 2020

Scratch chats to Sophie Pritchard of Creative Claws about her love for hand painted nail art and how she created this jaw-dropping design.     I’ve been doing nails since…

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Heavy Metal Magic Nail Sorcery & Styling

By Alex Fox | 28 December 2020

A meeting of super-creative minds conjured a series of striking images that explored and stretched the talent and techniques of nail artist, Liga Tukmane. Powerful in style and striking in…

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Scarlet Stilettos for Power, Strength & Style

By Alex Fox | 27 December 2020

Stunning scarlet nail styling & a powerful message about beauty, combine in a photographic project revealed by Brillbird educator, Neringa Alsauskiene. Kat Hill reports Captivating with a striking, scarlet stiletto…

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TECH TALK: Hannah Leahy of Hannah Leahy Nails

By Callie Iley | 27 December 2020

Scratch chats with Magpie Beauty brand ambassador, Hannah Leahy of Hannah Leahy Nails, about her life as both nail tech and mother, and her love for Magpie products.    …

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How-to: Halo PoliBuild overlay on natural nails

By Guest Writer | 24 December 2020

The team at Pure Nails reveals more about Halo’s PoliBuild and how to apply to natural nails to create strength… Some of you may have heard of this system, however…

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Wellness

International Self-care Day

There’s a meaningful reason why 24/07 is International Self-care Day: because self-care can be practiced ’24 hours a day/7 days…

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sun protection

UV Safety Month

Each July, UV Safety Month serves to educate the public about the importance of protecting themselves from the harmful effects…

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