THE LATEST NEWS & FEATURES

Scentered de stress wash lotion

Scentered releases hand wash & lotion duo to help de-stress

By Helena Biggs | 17 January 2020

Beauty brand, Scentered, has released a hand wash and lotion duo; designed to help release day-t0-day tension. The brand, which focuses on producing products that help busy individuals to stop,…

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Helen Burton-Ward on how to prep the natural nail

By Sophie Nutt | 17 January 2020

Whether you’re providing a natural nail service or perfecting the nail plate for enhancement application, a thorough consultation is imperative. If you don’t complete a consultation before every service, you…

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The Future 100 report identifies beauty trends to shape the new decade

By Sophie Nutt | 17 January 2020

Wunderman Thompson Intelligence has forecasted 100 trends that will shape the new decade in its The Future 100: 2020 report. The report covers 10 trend segments including brands and marketing,…

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Cosmetify predicts the beauty brands, products & trends set to rise in 2020

By Sophie Nutt | 16 January 2020

Cosmetify has predicted the brands, products and trends set to be big in the beauty industry this year. Beauty brands The following brands have seen an increase in the percentage…

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Salon in the Spotlight: Leah’s Beauty, Sheffield, South Yorkshire

By Kat Hill | 15 January 2020

Setting up to create a better work and life balance as a new mum, Leah Slater moved her beauty business back home. “While I was on maternity leave, I decided…

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Gb wrist rests

Wrist rests launched to ease pain caused by nail tekking

By Zoe Wickens | 15 January 2020

A sole trader from Sheffield has launched an online shop selling wrist rests to help ease the pain that can be caused by nail tekking. GB Wrist Rests retails rests…

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Dancing On Ice: Nail Designs – Week 2

By Guest Writer | 15 January 2020

Hi Scratch readers! I’m back again for another jam-packed week of nail art behind the scenes at Dancing On Ice. This week I had the help of my assistant Hannah, of @bananasbeauty_,…

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Metta francis goals

How to plan & execute your goals for the year ahead

By Metta Francis | 14 January 2020

I love the New Year as I find it the perfect time to reflect, reset and set intentions for the months ahead. If you’ve not yet had the time to…

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Amy clarke nails

#TRENDINGTUESDAY Amy Clarke

By Sophie Nutt | 14 January 2020

We want to see the designs trending at your nail desk! Amy Clarke, of Amy Clarke Nail/Make-up Artist & Educator, reveals babyboomer designs and rose gold glitter has been popular…

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Scratch Snap nail art competition

Scratch Snap is a monthly, online nail art challenge to create a salon-style design in line with a theme. Simply snap…

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National Creativity Day

The nail and beauty industries thrive on creativity and artistry – so what better day to celebrate your craft? If…

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