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Square nails: 17 stylish ways to decorate the popular nail shape
The square nail shape is an ever popular favourite for nail enthusiasts, combining style with practicability. Boasting sharp and sleek edges, the nail shape offers a structured appearance. Suitable for…
Read MoreThe dos & don’ts of speaking to a salon employee with mental health considerations
As a business owner, do you know how to speak to an employee who is struggling with their mental health, giving them the support they need? We’ve sourced expert advice…
Read MoreBurnt out to booked up: how funding changed my life & can benefit your nail business
Sarah Abel, funded growth strategist & founder of TNB Skills Training, shares how funding helped her find success – and can do the same for you… Fifteen years ago, I…
Read MoreNailympia China 2025: THE RESULTS
The first Nailympia China competition was hosted in Shanghai 8-9 May, and welcomed 115 competitors across 15 categories. Hosted by nail brand, Muzer, the arena was a stunning setting for…
Read MoreBeyond The Brush: The nail tech community built on relationships, support & honesty
Gel nail educator & artist, Gemma Siverns, speaks to Scratch about her online community, Beyond The Brush (BTB) – a supportive, educational space she created for nail professionals. With over…
Read MoreSuffolk nail artist: ‘My salon isn’t just about treatments – it’s a whole experience’
Allie Eve, owner of The Nail Matrix, opens the doors of her bohemian sanctuary salon, unveiling a space to ‘spark creativity and escapism’. “The Nail Matrix is all about stepping…
Read MoreSet sail with these 25 nautical nail designs: #ShowScratch Creative Challenge
Check out entries to the 7 May 2025 nail art challenge from Scratch, in which techs were tasked with creating a design to fit the theme: Nautical nails. Each nail…
Read More30 ways to style aura nails: the trend matching your energy & mani
Bring good energy to nails and impact wellness through colour via aura styling. Auras, or energy fields, are said to surround beings and reflect their spiritual, emotional and physical wellbeing.…
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